Director of Sales and Business Development

New Flyer

23h

About The Position

New Flyer is North America's heavy-duty transit bus leader and offers the most advanced product line under the Xcelsior® and Xcelsior CHARGE® brands. It also offers infrastructure development through NFI Infrastructure Solutions™, a service dedicated to providing safe, sustainable, and reliable charging and mobility solutions. Further information is available at www.newflyer.com . POSITION SUMMARY The Director of Sales and Business Development is responsible for driving strategic growth through the development and execution of balanced and responsible contracting with NFI’s Public Sector customers, innovative business development initiatives, and competitive market strategies. This role builds strong partnerships across sales, technical, operational, and marketing teams, ensuring alignment of resources and processes to create winning value propositions for industry procurements. Leveraging deep industry expertise, the Director leads the teams responsible for technical sales, bid development, and strategic market analysis. WHAT YOU WILL DO: Lead the Technical Sales team in securing new business, aligning customer requirements with final bid specifications, and strengthening cross-functional product and technical knowledge. Build and maintain robust bid processes to increase accuracy, response speed, and win probability. Develop and execute comprehensive training and development programs for technical sales and business development staff. Oversee the creation of accurate pipeline analytics, bid reporting, solicitation tracking, and option‑conversion forecasting to identify opportunities to optimize production slots and support budget targets. Forecast market sales and profitability and provide strategic insights that guide long‑term planning and resourcing decisions. Direct competitive research and market landscape analysis to inform product direction, pricing strategy, and program development. Monitor contract profitability, risk, and performance against customer expectations; proactively resolve customer concerns and support backlog health improvements. Support regional sales teams and other functional teams in the development and execution of customer centric sales strategies. Drive the creation of high-quality sales materials, toolkits, presentations, FAQs, and training resources. Lead the design and execution of value-added programs that strengthen New Flyer’s competitive positioning and expand market share. Collaborate with Marketing, Finance, Customer Care, Engineering, Supply Chain, NFI Parts and other business units to ensure alignment of business development strategies with organizational objectives. Participate in New Product Development council initiatives and Change Control Boards as the primary “voice of the customer” for new product development. Participate in industry associations and advocacy work as needed to advance NFI’s business objectives.

Requirements

• Bachelor’s degree in Business, Engineering, or a related field
• 5+ years of experience in contract development within a manufacturing or technical services environment
• Strong negotiation skills with a proven ability to secure favourable outcomes
• Excellent written communication and presentation abilities, including experience engaging C-suite executives
• Solid understanding of basic accounting principles and financial statements
• Proficiency in MS Office Suite, Teamcenter, and Oracle
• Demonstrated leadership capabilities with a strategic, results-oriented mindset

Responsibilities

• Lead the Technical Sales team in securing new business, aligning customer requirements with final bid specifications, and strengthening cross-functional product and technical knowledge.
• Build and maintain robust bid processes to increase accuracy, response speed, and win probability.
• Develop and execute comprehensive training and development programs for technical sales and business development staff.
• Oversee the creation of accurate pipeline analytics, bid reporting, solicitation tracking, and option‑conversion forecasting to identify opportunities to optimize production slots and support budget targets.
• Forecast market sales and profitability and provide strategic insights that guide long‑term planning and resourcing decisions.
• Direct competitive research and market landscape analysis to inform product direction, pricing strategy, and program development.
• Monitor contract profitability, risk, and performance against customer expectations; proactively resolve customer concerns and support backlog health improvements.
• Support regional sales teams and other functional teams in the development and execution of customer centric sales strategies.
• Drive the creation of high-quality sales materials, toolkits, presentations, FAQs, and training resources.
• Lead the design and execution of value-added programs that strengthen New Flyer’s competitive positioning and expand market share.
• Collaborate with Marketing, Finance, Customer Care, Engineering, Supply Chain, NFI Parts and other business units to ensure alignment of business development strategies with organizational objectives.
• Participate in New Product Development council initiatives and Change Control Boards as the primary “voice of the customer” for new product development.
• Participate in industry associations and advocacy work as needed to advance NFI’s business objectives.

Benefits

• Competitive Wages and comprehensive benefit package with Immediate benefit eligibility
• Paid holidays and vacation
• Passionate about creating a better product, a better workplace, and a better world
• Inclusive workplace culture that values and empowers team members.
• On-the-job training in a continuous learning environment (we’ve invested 10.9 million in 2023)
• Advancement opportunities within our family of companies
• New Flyer is an equal opportunity employer. We celebrate diversity, ensure equitable experiences and are committed to creating an inclusive environment reflective of the communities we operate.
• Accommodations are available at all stages of the recruitment process, at the candidates’ request

What This Job Offers

• Job Type: Full-time
• Career Level: Director