Director of Product Marketing

Athos Commerce

1d • Hybrid

About The Position

As Director of Product Marketing, you will own the product marketing strategy for Athos Commerce’s products. You will define and communicate compelling positioning, drive go-to-market planning and execution, and support product launches that accelerate adoption, revenue growth, and competitive differentiation. You will drive competitive intelligence, win/loss analysis and positioning with analysts, all while ensuring sales and customer success have what they need to close new deals and drive expansion and upsell/cross-sell with customers. You will also work closely with the demand gen team to drive campaign messaging and serve as a thought leader for program execution. Partnering closely with Product, Sales, Customer Success, Partner, Enablement and Marketing teams is crucial for success.

Requirements

• 8+ years of product marketing experience in SaaS, ecommerce tech, or analogous B2B software environment.
• Demonstrated success leading product launches and go-to-market strategies that drive measurable business impact.
• Deep understanding of ecommerce technology trends, customer problems, and competitive landscapes.
• Excellent written and verbal communication skills with strong storytelling ability.
• Experience working cross-functionally with Product, Sales, Marketing, Partner and Customer Success teams.

Responsibilities

• Lead product positioning, messaging, and value proposition development for Athos products.
• Design and execute go-to-market plans for product launches, feature releases, and vertical initiatives.
• Craft customer-focused content including sales tools, pitch decks, one-sheets, talking points, demos, case studies, whitepapers, and thought leadership.
• Enable sales and customer teams with training, competitive intelligence, battle cards, and deal support materials.
• Analyze market trends, buyer needs, and competitive dynamics to inform strategy and product narratives.
• Manage Athos submission in analyst benchmark reports and participate in briefings.
• Manage pricing and packaging of products ensuring competitive models, price points and alignment to target margins.
• Measure and optimize the impact of product marketing programs through qualitative and quantitative feedback.

Benefits

• Open PTO
• Company-paid health, dental, and vision insurance
• Medical and dependent care flexible spending accounts (FSA)
• Company-paid Short Term and Long Term Disability coverage
• Company-paid Life and AD&D coverage
• Voluntary benefits, including critical illness, accident insurance, legal services, and pet insurance
• 401(k) plan with employer match
• Flexible work environment. Work from one of our offices, hybrid, or remote.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 251-500 employees