Director of Product Marketing

Anvilogic Inc

1d•$185,000 - $250,000

About The Position

Anvilogic is redefining how enterprise security teams detect, investigate, and hunt threats at scale. Our AI-powered detection engineering platform eliminates vendor lock-in, empowers SOC teams to operate across their existing SIEM and modern data lake simultaneously, and delivers measurable cost savings in the millions. At the center of this transformation is the rise of the AI-driven SOC (AI-SOC) — where automation, machine learning, and detection engineering converge to dramatically improve security outcomes and analyst productivity. Anvilogic is helping enterprises make this transition in a practical, scalable way. Backed by $85M in funding from Evolution Equity Partners, Foundation Capital, and Databricks Ventures — with strategic backing from industry luminaries like Nikesh Arora — we’ve earned recognition as a Cybersecurity Breakthrough Award winner, a Forbes Best Startup Employer, and the Databricks Growth Built on Partner of the Year. We’re trusted by security-forward enterprises across finance, healthcare, and technology — and we’re just getting started. We’re looking for a strategic, hands-on Director of Product Marketing to define and lead how Anvilogic shows up in the market — particularly as a leader in the emerging AI-SOC category. This is a high-impact, high-visibility role for a product marketer who thrives in a fast-moving environment, can translate complex security technology into clear, compelling narratives, and knows how to drive pipeline and revenue through strong positioning and go-to-market execution. This role also requires a modern, AI-first approach to marketing. You should be someone who actively leverages AI and LLMs in your day-to-day work — not as a novelty, but as a force multiplier. We’re looking for a leader who can use AI to scale output, accelerate insights, and deliver high-quality results in days or weeks instead of months. You’ll partner closely with Product, Sales, and Customer Success to shape our category, sharpen our messaging, and accelerate growth. If you’re equal parts storyteller, strategist, and operator — we’d love to speak with you.

Requirements

8+ years of product marketing experience in cybersecurity or enterprise software
Proven track record of owning positioning, messaging, and go-to-market for technical products
Experience supporting enterprise sales cycles with strong enablement and deal support
Demonstrated ability to translate complex technical concepts into clear business value
Strong cross-functional collaboration skills across Product, Sales, and Marketing
Excellent communication and presentation skills, including executive-level messaging
Hands-on experience using AI/LLMs to drive productivity, scale content, and accelerate go-to-market execution

Nice To Haves

Deep familiarity with SIEM, SOC workflows, detection engineering, or security analytics
Experience marketing products in ecosystems like Splunk, Microsoft Sentinel, CrowdStrike, Palo Alto, Snowflake, or Databricks
Background in AI/ML-driven products or data platforms
Experience at a Series B or Series C company scaling go-to-market from early traction to repeatability
Familiarity with MITRE ATT&CK, detection-as-code, or modern SOC architectures
Experience supporting analyst relations (Gartner, Forrester, IDC)

Responsibilities

Define and continuously refine Anvilogic’s core messaging, value proposition, and category narrative — with a focus on establishing leadership in the AI-SOC market
Translate complex technical capabilities (detection engineering, SIEM augmentation, data lakes, AI-driven workflows) into clear, differentiated positioning
Own competitive intelligence and battlecards to ensure we win against SIEM vendors and adjacent platforms
Lead product and feature launches end-to-end, from positioning through enablement and campaign alignment
Partner with Product to shape roadmap priorities based on market needs and customer feedback
Define target personas (SOC leaders, detection engineers, CISOs) and tailor messaging accordingly
Leverage AI tools and workflows to accelerate GTM execution, experimentation, and iteration cycles
Equip Sales and Channel teams with the messaging, content, and tools needed to win deals
Develop high-impact sales assets: pitch decks, one-pagers, ROI frameworks, and customer proof points
Support field teams in strategic deals and help refine messaging based on real-world feedback
Drive the creation of high-quality content across formats: blogs, whitepapers, webinars, and analyst narratives
Establish Anvilogic as a thought leader in AI-SOC, detection engineering, and SIEM modernization
Partner with Demand Gen to ensure messaging consistency across campaigns
Use AI to scale content creation, personalization, and distribution without sacrificing quality
Build a deep understanding of customers, use cases, and buying behavior
Conduct win/loss analysis and feed insights back into messaging and product strategy
Engage directly with customers and prospects to validate positioning and uncover new opportunities
Apply AI-driven research and analysis techniques to rapidly synthesize market and customer insights