Director of Marketing

Hahl Companies, LLCCredit River, MN
33d

About The Position

We are seeking a hands-on, results-driven Director of Marketing to lead marketing efforts across multiple business divisions, with a primary focus on Action Overhead Garage Door and Dem-Con’s solid waste businesses. This role blends strategy and execution and is ideal for a marketing leader who enjoys owning outcomes, analyzing data, managing vendors, and driving measurable growth across both B2C and B2B channels.

Requirements

  • 5–10+ years of experience in digital or performance marketing
  • Hands-on experience with Google Ads, LSA, Microsoft Ads, and social platforms
  • Understanding of SEO, lead attribution, and ROI
  • Experience managing agencies and vendors
  • Strong analytical, organizational, and communication skills
  • Willingness to learn ServiceTitan Marketing Pro

Responsibilities

  • Manage and optimize Google Ads, Google Local Services Ads (LSA), Microsoft Ads, and PPC campaigns
  • Track marketing spend, lead quality, conversions, and ROI
  • Manage Google and Microsoft Business Profiles
  • Collaborate with third-party agencies on optimization and performance
  • Support SEO and local SEO strategies
  • Manage social media presence across Facebook, Instagram, LinkedIn, and other platforms
  • Build content calendars and monitor engagement
  • Own ServiceTitan Marketing Pro as the internal subject-matter expert
  • Build and manage email campaigns, automations, newsletters, and promotions
  • Track lead attribution and campaign performance
  • Present marketing insights and recommendations to leadership
  • Manage print advertising, mailers, publications, and local media
  • Oversee website content and web presence
  • Coordinate with designers, printers, and media vendors
  • Conduct A/B testing to improve results
  • Serve as the primary contact for marketing agencies and vendors
  • Develop and manage marketing budgets
  • Prepare clear performance reports and recommendations
  • Maintain consistent branding across business units
  • Support division-specific marketing needs
  • Identify new marketing opportunities and tools

Benefits

  • High visibility and partnership with executive leadership
  • Opportunity to influence marketing across multiple growing businesses
  • Balance of strategy and hands-on execution
  • Long-term growth potential as the organization expands
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