Director of Marketing & AI Growth
About The Position
We are not looking for a traditional marketing manager. We are hiring a Marketing Architect—someone who will design, build, and scale a high-performance, AI-powered marketing machine. You will directly impact the growth of a top-performing real estate team scaling from 125 to 1,000+ transactions. This is a career-defining opportunity to lead, innovate, and dominate a local market using cutting-edge AI and growth systems. About the Role As the Director of Marketing & AI Growth, you will be the force multiplier behind our agents, brand, and growth engine. You will build scalable systems, implement AI-driven strategies, and train our team to execute at a higher level. This role is equal parts strategist, builder, and operator.
Requirements
- Daily use of AI tools
- High output and execution speed
- Data-driven decision making
- Ownership of results, not tasks
- Ability to train and lead others
Responsibilities
- Build scalable, repeatable marketing systems and playbooks
- Create automated workflows for lead generation, nurturing, and conversion
- Implement AI tools to increase speed, output, and quality across all marketing channels
- Use AI for content creation, SEO, ad optimization, and video production
- Train agents to leverage AI in their own marketing and lead generation
- Build plug-and-play marketing systems that agents can easily adopt
- Strengthen brand positioning in Salt Lake County
- Execute campaigns that drive listings, buyers, and recruiting
- Track, measure, and optimize all marketing efforts
- Run ongoing tests to improve conversion rates and ROI
- Build AI workflows and SOPs
- Train the team on AI usage
- Continuously test and implement new tools
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
