Director of Housekeeping

Sunrise Senior Living • Fort Belvoir, VA

9d

About The Position

When you join Sunrise Senior Living, you will be able to use your unique skills to empower residents to live longer, healthier, and happier lives. Not only will you build meaningful relationships with residents, their families, and team members alike, you will also gain joy in serving others and deep fulfillment in your work. Explore how you can follow your passions and shed light on meaningful ways to serve, grow, and shine together. Sunrise Senior Living was again certified as a Great Place to Work® by Activated Insights. This is the 8th time Sunrise has received this top culture and workplace designation, highlighting the special place Sunrise is to be a part of. COMMUNITY NAME The Fairfax Job ID 2025-235508 JOB OVERVIEW The Director of Housekeeping is responsible for providing overall leadership and management of the housekeeping and laundry operations. The primary responsibility includes maintaining a clean, safe, comfortable and inviting environment for residents, guests and team members throughout the community. Responsible for planning, organizing, directing and leading overall housekeeping and laundry operations and services in accordance with federal, state, local laws and Sunrise Senior Living quality service standards.

Requirements

• Bachelor’s degree, and experience in real estate or hospitality industry strongly preferred.
• At least 10 years of marketing experience.
• Experience leading high-performing omnichannel marketing and customer-acquisition teams.
• Excellent public speaking skills, including ability to effectively address any audience or constituent group as appropriate; includes capability to originate and/or organize concepts and other information for effective communication.
• Strong project management experience and/or qualifications including the ability to manage details through to completion and ensure project deadlines are met.
• Experience managing vendor and third-party relationships.
• Expert knowledge of digital marketing and online acquisition tactics and best practices.
• Creative thinker and thought leader focused on the big picture and a champion for continuous innovation.
• Optimistic collaborator, exceptionally detail oriented, quality driven, and able to effectively manage and prioritize multiple tasks.
• Strong initiative and ability to handle multiple projects/roles in an evolving environment both individually and within a team.
• Resilient, with the ability to work to deadlines and maintain high levels of professionalism while managing multiple demands.
• Strong problem-solving skills, including ability to effectively address any issue in collaboration with others as appropriate; ability to proactively identify and prevent potential problems.
• Ability to work collaboratively with Corporate Marketing and Communications team members to contribute to all team initiatives.
• Strong leader with the ability to inspire, motivate and grow high-performing teams and individuals.

Responsibilities

• Leads the Integrated Marketing Manager team (8 directs) to ensure appropriate field support for sales teams with responsibilities including:
• Develops, implements, and advances Sunrise’s multi-channel marketing strategy and brand development/positioning/messaging for Comp and New Development communities.
• Partners with regional Operations and Sales leaders in the development and execution of overall marketing campaigns and budgeting to achieve annual community and portfolio-level KPIs.
• Develops omnichannel hyperlocal, regional, and enterprise-level brand/marketing campaigns and customer acquisition programs.
• Collaborates with Marketing Automation and NSRC teams to develop customer journey mapping strategies designed to optimize renter journey and online conversions.
• Develops and oversees all New Development marketing campaigns, budgets, and vendor selection, and participates in the annual budget process in partnership with key ownership groups and Sales, Marketing and Operations leadership to ensure adequate allocation in alignment with KPIs.
• Oversees strategic marketing plans and execution for legacy communities under regional leaders.
• Mentors, guides, and develops IMM team members in the management of their individual portfolios.
• Leads efforts on all national campaigns in collaboration with other marketing leaders and key internal stakeholders to ensure alignment, execution, and performance-tracking.
• In alignment with key organizational goals and initiatives, develops marketing strategy briefs and annual/seasonal plans designed to meet marketing goals and KPIs, and reports regularly on progress against goals to various ownership groups and Sunrise leadership.
• Identifies customer and campaign performance insights to create marketing strategies and campaigns that engage communities, prospective residents, and families, and elevate Sunrise’s mission, brand, and products.
• Collaborates with digital marketing team on top of funnel campaign development and execution, digital experience, and brand implementation for SSL.com and community websites.
• Serves as a steward of Sunrise’s portfolio of brands, ensuring all channels execute content in alignment with brand vision and standards.
• Establishes collaborative relationships within Marketing, Communications and Customer Experience teams, with cross-functional leaders, and SMEs across Data and Analytics, Media, Creative, Social, IT, Sales, Operations, and Care.
• Partners with cross-functional leaders to identify and drive opportunity growth for brands, products, and key markets through strategic, multi-channel marketing plans.
• Effectively manages relationships with external marketing agencies, vendors, and partners.
• Identifies areas of opportunity for innovation and collaboration with and influences cross-functional teams and senior and executive-level leaders.
• Develops new ways of working and problem solving and implements new processes and tools for productivity.
• Designs and delivers marketing modules for the following internal training courses: Introduction to Marketing, ED Basics, Excellence in Sales, New Development: Master Class (Marketing Module).
• Maintains compliance in assigned required training as applicable to this role to ensure that Sunrise standards are always met.

Benefits

• Medical, Dental, Vision, Life, and Disability Plans
• Retirement Savings Plans
• Employee Assistant Program / Discount Program
• Paid time off (PTO), sick time, and holiday pay
• myFlexPay offered to get paid within hours of a shift
• Tuition Reimbursement
• In addition to base compensation, Sunrise may offer discretionary and/or non-discretionary bonuses. The eligibility to receive such a bonus will depend on the employee’s position, plan/program offered by Sunrise at the time, and required performance pursuant to the plan/program.
• Some benefits have eligibility requirements

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 5,001-10,000 employees