Director of Fitness

Maxx Fitness Clubs•Quakertown, PA

28d

About The Position

The Director of Fitness (DOF) is the main salesperson for Personal Training programming. There are many times the applicants are people who want to teach trainers how to work out and exercise while this position isn't that role here. The DOF is New Member On-Boarding Specialist: You would be working directly with General Manager on tour practice and performing F1s. Meet with each new member and sell personal training programming through our customized software. A Focus on key operational functions that create a strong and sustainable PT presence in the club to include: Talent acquisition by calling personal trainer applicants to pre-screen for interviews Promoting personal trainer bios collecting for the company website. Staff participation in Personal Training Dress code ordering uniforms of trainers collect payments/order forms. Collect Trainer monthly reviews on conduct and file on write-ups Collect Monthly employee performance reviews every day - New Member Calls and Emails Use club PT Email. Email and Call members who did not book appointments. Everyday - New Member Calls, Texts using the club simple-texting platform, and Emails Using club PT Email. Follow-up with members who did not book consultation appointments. Make sure all client weekly training appointments are confirmed with trainers Setting time aside each week to interview new trainers along with the general manager. The Director of Fitness must have good communication skills, people skills, a ton of confidence, and NOT be afraid to ask for a SALE! The general scope of your responsibilities is as follows however are subject to be modified for the success of the department and club. Sales: The Director of Fitness works directly with General Manager on front desk staff training to achieve a 70% appointment set rate each month of qualified member PT prospects. Making sure club managers are driving existing member traffic through personal training sales at a rate of 2% each month along with promotions and in-club events. Human Resources: Interviewing, hiring, training, and terminating as it relates to Personal Trainers. Some of this will probably be done in conjunction with the club GM, however, the direct supervision of the PTs the direct responsibility of the DOF. Team Performance: The DOF is responsible for ensuring that all PT Department team members are adhering to PT protocol, correcting and coaching when necessary. In addition to providing ongoing motivation and encouragement, the DOF must monitor closing percentages and sales to ensure that the department is on track to achieving or surpassing its goals and substitute PTs as needed. Scheduling: The Director of Fitness is responsible for ensuring that all PT Departments are scheduled sufficiently to meet demand. At times the DOF may be required to deviate from their regular schedule in order to accommodate any unexpected situation. Typically, successful PT programs are constantly adding team members as the program grows which means scheduling is typically fluid. Administrative: The Personal Training Program is a multi-layered program that requires continuous and ongoing monitoring. The DOF will be responsible for learning all aspects of the reporting as they pertain to the Personal Trainers. General Gym Membership drives the entire process therefore communication between the DOF and GM is essential for success. The DOF will learn the reporting from the GM and will have unlimited support in all areas of operation. The DOF will be responsible for all functions as it relates to the Personal Training Program software (DataTrak) and provide any data the GM needs to reconcile the daily, weekly, and monthly club reports. Payroll: The Director of Fitness is responsible for ensuring that the Trainer payroll is provided every Monday to the GM to be processed. Prior to providing this information, DOF verifies that all aspects related to PT's session counts are audited for accuracy. This is a very easy and repetitive process especially when transactions are monitored (and corrected) on a regular basis. Member Interaction: Since the fitness industry is a service business the relationship and interaction between members and our staff mean everything. The DOF is expected to interact with our membership to ensure their satisfaction with our team and programs. Some of this will be done informally while other avenues may include digital member surveys. Miscellaneous: Because the Personal Training Program has many tasks that will need to be accomplished we expect the DOF to either assist with or take the lead with them. Examples of this would be assisting with program marketing, producing trainer biographies, and assisting the GM and other staff where needed. As part of our management team, we expect the DOF to lead by example and assist wherever needed. Secondary responsibilities: Act in the best interest of the overall club operations and help out wherever needed to keep a happy client base. Some duties may include, club walk-throughs checking on equipment and facility conditions, Touring guests and selling general gym memberships in all downtime, and helping at the front desk.

Requirements

Leadership role
Excellent verbal and written communication skills
Strong attention to detail
Thrives in a customer-focused environment
Excellent Team-Work
Good communication skills
People skills
A ton of confidence
NOT be afraid to ask for a SALE!

Responsibilities

Work daily on filling the schedule for training sessions
Match the trainer's availability and book sessions
Render daily completed training sessions
Submit weekly trainers' payroll
Oversee and track bad debt and payment cancellations
Talent acquisition by calling personal trainer applicants to pre-screen for interviews
Promoting personal trainer bios collecting for the company website.
Staff participation in Personal Training
Dress code ordering uniforms of trainers collect payments/order forms.
Collect Trainer monthly reviews on conduct and file on write-ups
Collect Monthly employee performance reviews
New Member Calls and Emails Use club PT Email.
Email and Call members who did not book appointments.
New Member Calls, Texts using the club simple-texting platform, and Emails Using club PT Email.
Follow-up with members who did not book consultation appointments.
Make sure all client weekly training appointments are confirmed with trainers
Setting time aside each week to interview new trainers along with the general manager.
Front desk staff training to achieve a 70% appointment set rate each month of qualified member PT prospects.
Making sure club managers are driving existing member traffic through personal training sales at a rate of 2% each month along with promotions and in-club events.
Interviewing, hiring, training, and terminating as it relates to Personal Trainers.
Ensuring that all PT Department team members are adhering to PT protocol, correcting and coaching when necessary.
Providing ongoing motivation and encouragement
Monitor closing percentages and sales to ensure that the department is on track to achieving or surpassing its goals and substitute PTs as needed.
Ensuring that all PT Departments are scheduled sufficiently to meet demand.
Learning all aspects of the reporting as they pertain to the Personal Trainers.
Responsible for all functions as it relates to the Personal Training Program software (DataTrak) and provide any data the GM needs to reconcile the daily, weekly, and monthly club reports.
Ensuring that the Trainer payroll is provided every Monday to the GM to be processed.
Verifies that all aspects related to PT's session counts are audited for accuracy.
Interact with our membership to ensure their satisfaction with our team and programs.
Assisting with program marketing, producing trainer biographies, and assisting the GM and other staff where needed.
Club walk-throughs checking on equipment and facility conditions
Touring guests and selling general gym memberships in all downtime
Helping at the front desk.