Director of Field Marketing

Human Resources•Irvine, CA

1d•$110,000 - $120,000

About The Position

The Director of Field Marketing leads the coordination, alignment, and operational integration of marketing efforts across all properties. This role ensures that home office strategies, campaigns, and content are executed effectively at the property level and that each property provides timely, accurate inputs required for centralized marketing success. The Director of Field Marketing is the air-traffic controller of the marketing organization—managing property marketing plans, ensuring deliverables are completed on schedule, troubleshooting execution barriers, and providing visibility to corporate leadership. This position enables home office channel owners (Digital, Email & Loyalty, Social, Content, Brand) to operate efficiently by creating structured communication, predictable inputs, and disciplined deployment cycles with each hotel. This role is essential to maintaining consistency, compliance, and excellence in execution across the entire portfolio.

Requirements

7–10+ years of hospitality marketing, multi-property marketing, operations, or brand leadership experience.
Strong project management and operational leadership skills; ability to align multiple stakeholders.
Experience working with both centralized corporate structures and property teams.
Exceptional communication and relationship-building capabilities.
Strong understanding of hotel operations, F&B programming, spa services, and event/experiential marketing.
Proven success implementing processes and ensuring compliance in decentralized environments.
Highly organized, detail-oriented, and skilled at managing complex timelines across multiple properties.
Ability to travel regularly to properties as required.