Director of Digital Marketing and Marketing - Community Behavioral Health Non-Profit

Sound•Tukwila, WA

5d•$110,000 - $129,000•Hybrid

About The Position

We live our mission each day through improving lives by providing equitable, recovery-focused behavioral health care for all in our community. SOUND Behavioral Health is welcoming a Director of Digital Marketing and Marketing to our team in Tukwila, WA , to help share our mission with more community members. We are one of King County’s most comprehensive providers of quality mental health and addiction treatment services, supporting our area’s most vulnerable populations. The Director of Digital Marketing and Marketing (DDMM) reports to the Chief Impact and Community Engagement Officer (CICEO) and serves as a key strategic business partner to develop and execute SOUND’s digital and marketing strategy.

Requirements

Knowledge of marketing and communications principles, strategies, and best practices.
Understanding of data-driven and analytical approaches to marketing decision-making.
Strong verbal and written communication skills with the ability to collaborate effectively across teams.
Proven ability to analyze data and apply insights to strategic decisions.
Creative and strategic thinking skills.
Excellent people management, leadership, and team development abilities.
Strong organizational skills and confidence working in a fast-paced environment.
Ability to communicate effectively, both verbally and in writing, to convey information, ideas, and strategies to a variety of audiences.
Ability to read, interpret, and analyze digital reports, analytics dashboards, marketing data, and written materials.
Ability to sit for extended periods of time while working at a computer and using standard office equipment.
Ability to use hands and fingers to operate a computer, keyboard, and other office equipment.
Ability to occasionally move throughout the office to attend meetings or collaborate with team members.
Ability to focus, organize, prioritize, and manage multiple projects simultaneously in a fast-paced environment.
Ability to exercise sound judgment, problem-solving, and decision-making skills.
Ability to manage deadlines, shifting priorities, and work-related stress in a professional manner.
Ability to work independently and collaboratively as part of a leadership team.
Minimum of five (5) years of experience in marketing, communications, or a related field required.
Bachelor's degree in marketing, communications, or a related field required.
Washington driver’s license and insurable driving record required for community events and outreach responsibilities.
Must pass a criminal background check.
Ability to work a regular, full-time, Monday-Friday hybrid work schedule of in-office and remote work, that is fast-paced with frequent interruptions.

Nice To Haves

Master's degree preferred.

Responsibilities

Lead the company’s digital transformation and challenge/optimize existing go-to-market strategies and internal processes.
Drive market effectiveness and share marketing best practices to ensure the right marketing strategy is in place.
Set creative direction and standards; promote brand awareness and assist in developing regional marketing plans, budgets, and human resources based on customer research, business needs, and market trends; deploy marketing playbook with support of local marketing resources.
Work with corporate and operational teams to design, test, and implement programs that further expand awareness of the company’s value to its clients, donors, community stakeholders, and partners, including government support agencies and community leaders.
Establish and drive benchmarks to determine the effectiveness of marketing programs and support decision making; define key marketing KPIs and design a marketing dashboard to share with the executive team and board.
Endorse best-in-class client and donor experience at all touchpoints across functions; define and implement metrics to track client and donor satisfaction within each brand and create local market response programs; conduct client and donor surveys as required and analyze client and donor complaints.
Assess donor-facing technology platforms to ensure company brands are at the forefront of innovation, including social media and review sites.
Promote a mobile-first approach to engage all stakeholders (clients, donors, partners, lead generators/ aggregators, technicians, staff, etc.); ensure technicians and others are equipped to handle digital tools in the field (training, devices, etc.).
Support the development team in diligence of the target’s existing marketing programs and help validate the target’s marketing budget.
Benchmark donor segment candidates and create templates for new donor acquisition marketing activities, including due diligence, integration, and communication plans.
Other duties as assigned.
Develops and maintains collaborative working relationships across departments, engaging with team members, management, and leadership in a manner that values diverse perspectives and lived experiences.
This position is expected to have significant interaction with the public, community organizations, and business leaders.
Contributes to a respectful and inclusive work environment by practicing cultural humility, promoting equity in services and decision-making, and supporting efforts that foster a sense of belonging for all.

Benefits

100% Paid Medical, Vision, and Dental Insurance
Full time Team Member and child(ren) coverage until child's 26th birthday
Spouse/Domestic Partner coverage available (team member pays full cost)
Paid Life Insurance 2x annual salary + additional $25,000
Long Term Disability Insurance (60% monthly salary)
100% premiums paid by Sound
18 Days of Paid Rest and Relaxation (Vacation) - beginning first year
12 Days of Paid Sick Leave
9 Days of Paid Holidays
Health Savings Account (HSA)
Flexible Spending Accounts (FSA) for health care (limited) and dependent day care costs (pre-tax)
Employee Assistance Plan (EAP)
The Standard Sound retirement plan: 401(k) plan (organization contribution) – Sound contributes 3% to team members' plans even if you don’t. Team members are 100% vested; team members may contribute to their own plan
Paid Training
Free in-house professional training and $400 annually + 3 paid days off-site training
Public Service Loan Forgiveness (PSLF)
Free Supervision Hours - Washington State Licensure
Service Award - at 5,10,15,20 & 25 years of service