Director, New Business

Grey US•New York, NY

4d•Hybrid

About The Position

At GREY, we create Famously Effective ideas that move people, business, and the world forward – harnessing the power of creativity to solve business problems – for the world’s most influential brands. Our core values – creativity, unity, empathy, and service – power the work we do in each of our 25+ studios across six continents. About Ogilvy Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry. About the Role The Director, Business Development is a key function within the Strategic Services team, leading ‘net new’ growth for the agency. The Director, Business Development will develop and manage the agency net new growth plan, following up on leads, developing agency pitch and proposal decks, nurturing prospect relationships, collaborating with agency functional leaders to showcase the agency, and closing new agency services agreements. The role also collaborates with WPP sales teams on network opportunities. We employ a consultative sales approach in pursuit of loyalty, customer engagement, and data-driven marketing for leading brands.

Requirements

Relevant experience in any of the following: consultative sales, marketing strategy, agency growth management, loyalty, customer engagement or data-driven marketing
Strong storytelling skills and a good eye for detail, ensuring the quality and accuracy of all materials that leave the agency
Strong executive presence, earning the attention and respect of prospects at all levels
Self-starter with the desire to shape, manage, and grow the business development function
Drive for success, achieving net new revenue goals through a strategic approach and persistency
Effective problem-solver who can manage time effectively and work independently
Collaborative mindset, partnering with functional leaders across the agency and network
Very strong proficiency in PowerPoint and/or Keynote and excellent verbal, written and presentation skills

Responsibilities

Develop agency credentials decks, pitch decks, and case studies to showcase agency expertise.
Nurture prospect leads that have opted into agency thought leadership communications.
Handle exploratory intake and capabilities meetings and assess opportunity fit for the agency.
Lead the agency’s responses for RFIs, proposals, and pitch presentations in collaboration with various practices and functions at The Ogilvy Group, LLC. Successfully close (win) agency services.
Develop the agency’s ‘net new’ growth plan, identifying target industries and strategies to increase market awareness and generate leads. This will be a collaborative effort with the thought leadership leader on the Strategic Services team.
Develop a deep understanding of The Ogilvy Group, LLC.'s capabilities for consultative selling.
Manage CRM system (Sugar or Salesforce) to track prospects, leads, wins and losses.
Liaise with new business offices within Ogilvy and WPP on network opportunities.
Build mutually beneficial relationships with complimentary technology and service providers.
Contribute on strategic services work for new clients as needed and when time permitting.