Director, Natrelle Marketing

Allergan Aesthetics•Irvine, CA

15h

About The Position

The Director of Marketing for Allergan’s Plastic and Regenerative Medicine business is responsible for leading all marketing efforts to drive growth, enhance brand awareness, and support sales objectives. This key leadership role will set strategic direction, manage the marketing team, and oversee the development and execution of comprehensive marketing plans targeting healthcare professionals, hospital procurement teams, outpatient surgical centers, providers, and payers.

Requirements

Bachelor’s degree in Marketing, Business, Life Sciences, or related field; MBA or advanced degree preferred
10+ years of marketing experience, with significant leadership responsibility in the medical device or healthcare sector
Proven track record of successful product launches and driving business growth in hospital and/or outpatient surgical markets
Strong understanding of healthcare regulatory environment, especially as it relates to hospitals and outpatient facilities
Strong background in both upstream and downstream marketing strategy.
Exceptional strategic, analytical, and communication skills
Ability to work effectively in cross-functional teams
Demonstrated ability to manage budgets and deliver results.
Strategic planning
Team leadership and development
Cross-function collaboration
Brand management
Stakeholder influence and relationship building
Market and customer analysis
Project management
Budgeting and ROI analysis
Compliance and ethics

Nice To Haves

MBA or advanced degree preferred

Responsibilities

Lead and mentor the marketing and surgeon training team, fostering a high-performance culture
Collaborate closely with cross function teams (sales, corporate accounts, pricing/contracting, medical affairs, operations, finance, R&D, regulatory, compliance and clinical teams) to ensure integrated execution of brand initiatives.
Develop and implement multi-year marketing strategies aligned with business objectives and regulatory requirements
Partner to help shape the product pipeline and ensure alignment with market needs, customer insights, and long-term commercial strategy
Oversee product launches, ensuring effective go-to-market plans and positioning for hospital and outpatient surgical environments
Manage market research, competitive analysis, and customer insights initiatives, especially focused on hospitals, outpatient surgical centers, and other key stakeholders
Build and maintain relationships with decision makers in hospital systems and outpatient surgical facilities
Drive digital marketing, advertising, public relations, and event strategies targeting institutions, healthcare providers and patients active in hospital and outpatient surgery
Monitor and report on marketing KPIs and ROI with special focus on hospital and outpatient market segments
Advocate for the company at industry conferences, hospital events, and professional gatherings
Ensure compliance with medical device industry regulations and standards across all targeted environments