Director, Marketing Engineering & AI

New Relic•Portland, OR

3d•Remote

About The Position

We are a global team of innovators and pioneers dedicated to shaping the future of observability. At New Relic, we build an intelligent platform that empowers companies to thrive in an AI-first world by giving them unparalleled insight into their complex systems. As we continue to expand our global footprint, we're looking for passionate people to join our mission. If you're ready to help the world's best companies optimize their digital applications, we invite you to explore a career with us! Your opportunity New Relic’s Growth Team is looking for a Director, Marketing Engineering & AI who will report to the VP, Growth Marketing Operations and Insights. This leader will be at the forefront of driving scale and efficiency across the entire marketing organization by spearheading the transition to AI-forward tooling and workflows. You will lead a team of technical marketers from the front, overseeing the implementation of new technology and process, guiding the broader adoption throughout the organization. In addition, you will be managing day-to-day campaign operations in support of marketing team initiatives, ensuring that our technical infrastructure effectively powers our growth strategies. A successful leader in this role is a collaborative, strategic problem solver with a heavy dose of AI leadership. You are great at collaborating with stakeholders both inside and outside of marketing to achieve an excellent prospect and customer experience that also balances the desired business result. Demonstrated successful experience in leading technical implementations and driving organizational change is essential. The opportunity to work from a remote office may be available depending on the applicant location.

Requirements

8-10+ years of experience in marketing technology and marketing campaign operations.
B2B Experience: Proven track record in a B2B enterprise technology or SaaS environment.
AI Leadership: Demonstrated experience transitioning operations and B2B marketing teams to AI-forward tooling and workflows using Claude and/or other AI tools.
Account Based Approach: Demonstrated success with ABM including (but not limited to) account scoring and modern account forward tools and marketing tactics.
Technical Implementation: Proven success in leading technical teams through complex implementations and driving broad organizational adoption.
Stakeholder Management: Exceptional ability to collaborate with and influence stakeholders inside and outside of marketing.
Technology Expertise: Hands-on experience with key technologies such as Marketo, Salesforce, and AI-driven marketing tools.
Education: Degree in business, marketing, (BS/BA) or equivalent experience.

Nice To Haves

Experience with Claude (Cowork, Code, etc) and other workflow or agentic AI tools.
Experience in a high-growth digital marketing environment.
Experience with product led growth and self service.
Experience driving revenue and retention within a large enterprise customer base.
Masters/MBA.

Responsibilities

Lead Marketing Campaign Operations: Oversee the technical execution of campaign operations to support key marketing team initiatives and drive measurable results.
Drive AI Strategy & Implementation: Evaluate and identify opportunities to use AI and emerging technologies to improve marketing results. Lead the transition to AI-forward workflows to increase scale and efficiency.
Lead from the Front: Manage a team of technical marketers through problem solving in service of delivering business requirements and amazing prospect and customer experiences.
Cross-Functional Collaboration: Partner with stakeholders across the company to ensure a seamless and excellent experience for both prospects and customers.
Optimize Tech Stack: Partner with technology teams across the business to acquire, deploy, and maintain key marketing systems, ensuring they are integrated and optimized for revenue growth and business profitability.