Director, Healthcare Professional Marketing

Immatics

2d•Remote

About The Position

Join Immatics and shape the future of cancer immunotherapy; one patient at a time! Immatics is committed to making a meaningful impact on the lives of patients with cancer. We are the global leader in precision targeting of PRAME, a target expressed in more than 50 cancers. Our cutting-edge science and robust clinical pipeline form the broadest PRAME franchise with the most PRAME indications and modalities, spanning TCR T-cell therapies and TCR bispecifics. Why Join the Commercial Team? Drive a Landmark Launch: Bring Immatics’ first PRAME-targeted cell therapy, anzu-cel (IMA203), to market for patients with advanced melanoma, and shape commercial success from the ground up. Build with Purpose: Help establish the US commercial organization focused on advancing the industry’s leading PRAME franchise. Make a Real Impact: Support a team dedicated to making a meaningful impact on the lives of patients with cancer through precision immunotherapies targeting PRAME. The Director of Healthcare Professional (HCP) Marketing will lead market preparation for Immatics’ first PRAME directed cell therapy, anzu-cel (IMA203), in melanoma. This individual contributor role is responsible for building physician awareness, activating key opinion leaders, enabling HLA testing understanding, and preparing the market for full approval in cutaneous melanoma. The Director plays a critical role in Immatics’ strategy to win the launch before the launch by ensuring physicians understand the therapy, identify appropriate patients, and refer them at the right time.

Requirements

Bachelor’s degree required
Minimum of 10 years of oncology experience
At least 5 years of pharmaceutical or biotech marketing experience
Direct experience supporting multiple oncology product launches
Strong understanding of HCP marketing, commercialization, and launch fundamentals
Experience working within PRC and legal, medical, regulatory frameworks
Ability to translate clinical and scientific data into effective HCP communications
Ability to work cross functionally and influence without authority
Excellent written, verbal, presentation, and public speaking skills
Willingness to travel up to 20 percent as required.
Ability to comply with all company policies and procedures.
Ability to work flexible hours as needed to support business objectives and partner with colleagues in Germany which may require early morning meetings.
Legal eligibility to work in the United States is required.

Nice To Haves

MBA or advanced degree in marketing, oncology, life sciences, or related field
Experience in cell therapy or advanced oncology modalities
Melanoma experience
Experience supporting both full approval and accelerated approval launches
Experience in early commercial or first product launch environments
Experience with segmentation, targeting, and digital engagement strategies
Demonstrated ability to prioritize ruthlessly and operate effectively in ambiguity

Responsibilities

Collaborate on end-to-end HCP core marketing strategy and own tactical execution for anzu-cel (IMA203)
Define and execute prelaunch HCP marketing strategy to support the successful launch of anzu-cel
Design and execute unbranded HLA testing awareness campaigns
Develop HCP marketing materials in partnership with PRC and creative agencies
Build KOLs relationship, lead ad boards, and ensure alignment
Translate clinical trial data and scientific insights into HCP education and promotional materials
Own congress strategy including booth design, messaging, and onsite presence
Plan and execute digital media and non-personal promotion programs to expand reach into the community setting
Partner with analytics and sales leadership to support account specific strategies and future field readiness
Lead launch planning activities including positioning, sequencing, and execution readiness
Define and track KPIs to guide optimization and investment decisions
Manage agency partners, timelines, and budgets with disciplined prioritization
Proactively identify risks, gaps, and opportunities and act with urgency
Present confidently to internal and external audiences including senior leadership, KOLs, and partners
Educate internal stakeholders unfamiliar with commercialization on marketing strategy and impact
Support the development of a strong commercial and medical affairs culture
Contribute to building scalable marketing and PRC processes
Support commercialization thinking for future PRAME based programs as the pipeline advances
Support additional indications or programs as the portfolio evolves

Benefits

Comprehensive Benefits: Competitive rates for Health, Dental, and Vision Insurance
4 weeks of Paid Time off, granted up front each year and prorated for first and last year of employment.
Sick Time Off – 56 hours
12 Paid Holidays
100% Employer-Paid Life Insurance up to at 1x annual salary
100% Employer Paid Short- and Long-Term Disability Coverage
401(k) with Immediate Eligibility & company match… You are eligible for 401(k) plan participation as of your first paycheck. The company will match 100% of your contributions up to 3% of your base salary for the first two years of employment, 4% for years 2-3 of employment, and up to 5% of your salary from the fourth year onward of continued employment.
Partially paid Parental Leave for eligible employees. (3 weeks)
Additional voluntary employee paid coverages including Accident, Hospital Indemnity, and Critical Illness
Employee Paid Identity Theft Protection and Pet Insurance.
Professional Growth: Opportunities to work with leading experts in the field of T-cell immunotherapy.
Company provided learning and development opportunities
Fast paced, high demand, collaborative and dynamic environment.