Director, Growth Enablement

Marathon Health•Charlotte, NC

2d•$130,000 - $160,000

About The Position

The Growth Enablement Director is responsible for building and optimizing the infrastructure that empowers our sales organization to deliver exceptional results. This leader equips growth teams with the tools, training, processes, and commercialization of our current clients to improve productivity, shorten sales cycles, and accelerate revenue growth. Acting as the strategic bridge between Sales, Marketing, Product, and Client Success. The Growth Enablement Director owns the design, implementation, and continuous improvement of our enablement programs to ensure sellers are prepared to deliver value to prospects and clients.

Requirements

A bachelor's degree in business, marketing or related field plus a minimum of 8 years’ experience with employer-sponsored healthcare or equivalent combination of education and experience.
Previous experience managing, coaching & developing members of a team, required.

Nice To Haves

Previous experience selling group benefits preferred.
Excellent communication and organization skills
Effective collaboration with cross-functional teams, including Product and Marketing, to align sales strategies and build consensus across departments
Ability to act as a change agent to champion change and innovation, someone who embraces change as we are constantly evolving and improving how we sell
Strategic minded, understands problem and can connect the dots
Comfort with large data sets, including the manipulation of complex data
Proficient customer relationship management (CRM), content management systems such as Seismic and learning management systems (LMS) tools and workflows
AI enabled learning
Highly professional and persuasive presentation skills
Dedication to cultivating a culture of continuous learning and sales excellence
Must demonstrate integrity, persistence, and entrepreneurial spirit
Must be able to travel up to 20% of the time

Responsibilities

Strategy & Leadership Define and execute a comprehensive growth enablement strategy aligned with Marathon Health’s business objectives.
Partner with growth leadership to identify performance gaps and implement targeted solutions.
Serve as a thought leader for sales enablement best practices and innovation.
Training & Development Design and manage the Sales Training Enterprise, including onboarding programs for new hires and ongoing development for tenured sellers.
Develop curriculum covering products, sales methodologies, competitive positioning, and client engagement strategies.
Measure training effectiveness through adoption metrics, ramp time, and performance outcomes.
Content & Tools Oversee creation and maintenance of sales playbooks, pitch decks, case studies, and objection-handling guides.
Ensure sales teams have access to and proficiency with essential tools (CRM, analytics, automation platforms).
Create strategies for ideal client profiles, target markets, and objection handling.
Process Optimization Standardize sales processes across regions and teams to ensure consistency and scalability.
Implement KPIs and dashboards to track enablement impact (e.g., win rates, quota attainment, cycle time).
Collaboration & Change Management Partner with Marketing and GTM teams to align messaging and campaigns with sales needs.
Work with Product and Business Transformation Office (BTO) to translate new offerings into actionable sales strategies and ensure smooth adoption.
Drive integration of external learning programs to elevate seller performance.
Growth Engagement Participate in select in-market sales presentations with Sales VPs to gain insights and refine best practices.
Support professional, effective client-facing engagements and targeted customer entertainment activities as directed.
Knowledge & Professionalism Maintain deep knowledge of Marathon Health’s operations, services, and product portfolio, specifically what makes a successful client.
Represent Marathon Health with professionalism, diplomacy, and tact in all interactions.
Contribute to annual GTM meetings, including agenda, content development and event execution.