Director, Distribution

Red Bull•Denver, CO

10d•$124,000 - $186,000

About The Position

The Director of Distribution's (DOD) priorities include building influential relationships with Directors of Sales and Distribution (DSD) at Red Bull Distribution Company (RBDC). Key responsibilities include communicating strategic priorities, leading and managing key RBNA initiatives, developing systems to increase KPI execution, and monitoring progress against business plans. A successful DOD will work together with the RBDC DSD to drive performance and ensure in-market execution exceeds objectives while building strong alignment between RBDC Leadership and the Senior Director of Distribution (SDOD).

Requirements

Outstanding sales experience and track record in the Consumer Goods industry (Beverage required), +10 years
Distributor and Supplier experience required
Ability to lead, manage and motivate a team of direct reports, 6+ years of management experience
Experience working with or managing a DSD network on a regional scale
Strategic thinker with strong business acumen
Strong communicator, including presentation and training skills
Excellent negotiator and influencer
Comfortable with business analytics
Clear and proven ability to develop and implement successful sales and trade marketing strategies
Strong knowledge of consumer marketing principles
Entrepreneurial
Bachelor’s Degree preferred, MBA preferred
Must be fluent in English, additional language skills an advantage

Responsibilities

ENSURES DISTRIBUTOR PARTNERS EXECUTE RBNA INITIATIVES (THIRD PARTY DISTRIBUTOR)
Leads communication of RBNA annual sales strategies and quarterly/monthly initiatives to DP's leadership
Communicates RBNA initiatives to DPM team
Implements systems to track and benchmark DPs against key initiatives/goals
Completes market visits to evaluate in-store conditions
Establishes and manages a clear set of KPIs for DPMs and DPs
ENSURES DISTRIBUTOR PARTNERS EXECUTE RBNA INITIATIVES (RBDC)
Aligns with RBDC Directors of Sales & Distribution (DSD) to align on annual sales strategies and quarterly/monthly initiatives
Communicates RBNA initiatives to the RBDC DSD
Participates in Monthly Planning & Review (MPR) meetings with DSD to align on performance gap closure, monthly priorities, and complete in market visits with DSDs and GSMs
Ensures RBNA resources (POS, Trade Funds, Incentives) are allocated to RBDC
BUSINESS PLAN
Establishes annual Region Business Plan to with DPs & DPMs to achieve RBNA & DP success inclusive of all KPIs and investments
Ensures RBNA investment in trade funds and point of sale are deployed across the Region to achieve the annual business plan
Works with DPMs to influence 3rd Party DP's areas of focus, organization requirements, numeric distribution, volume & share plan, investments, and execution KPIs
Secures agreement on the annual Business Plan with 3rd Party DP's principals and owners
Communicates Business Plan progress updates with DP ownership and principals and course corrects where necessary
BUSINESS INTELLIGENCE
Maintains a strong working knowledge of all Red Bull systems IRI, CPM, POS, Workbench, etc.)
Maintains up to date knowledge of Key Account systems
Proactively uses Business Intelligence to increase the performance of the DP network
DISTRIBUTOR STRUCTURE & NETWORK
Develops short and long term plans to optimize DP Network within Region
Develops best practices to share and implement within the DP network
Works across other Business Units to benchmark performance and best practices
COACH & DEVELOP TEAM
Manage, coach, and develop team of DPMs in Region
Lead DPM training initiatives to develop both general and specific job skills
Provide individual coaching and development of team members
Lead cross functional integration within RBNA
Works in a leadership role in the Region to ensure sales is integrated into marketing plans for the Region
Coordinates Key Account and marketing programs' execution through a partnership with the Regional and National Key Accounts Team.