Director, Digital Strategy

Tapestry•New York, NY

10d•$175,000 - $220,000

About The Position

We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what’s possible. At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands – Coach and Kate Spade New York – was built by unconventional entrepreneurs and unexpected solutions, so when we say we believe in dreams, we mean we believe in making them happen. We’re always on a journey to becoming our best, but you can count on this: Here, your voice is valued, your ambitions are supported, and your work is recognized. A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Primary PurposeThe Senior Director, Digital Strategy will serve as a senior enterprise leader responsible for shaping and integrating the company’s digital and technology vision with brand growth strategies and cross-functional priorities. This role aligns enterprise and brand perspectives into a unified technology strategy and enablement plan, ensuring that investments in digital, marketing technology, and HR technology drive growth, innovation, and organizational performance. This role requires the ability to influence and engage senior executives, translate complex business and technology challenges into clear priorities, and manage multiple high-impact projects with disciplined prioritization and execution. The senior director will oversee long-range digital and IT planning, drive the Technology & Innovation Advisory Board to ensure effective governance, and partner with cross-functional leaders to deliver transformative strategic projects. In addition, this role will design and facilitate Innovation Days and curated external market engagements that bring outside perspectives to challenge leadership thinking and inspire forward-looking strategies.

Requirements

10+ years of progressive experience in digital/technology strategy and / or management consulting
Demonstrated success in developing and executing long-range strategies and transformation roadmaps
Experience with board governance, executive-level advisory, or strategic committee leadership
Proven track record of leading large-scale, cross-functional strategic projects at the enterprise level
Deep knowledge of emerging technologies, digital capabilities, and innovation practices (AI, cloud, analytics, commerce, digital customer experience)
Exceptional facilitation and program design skills, with experience curating senior leadership engagements or external innovation immersions
Excellent executive communication and presentation skills, with ability to influence and engage senior leaders and board members
Strong problem-solving, strategic thinking, and adaptability to thrive in a dynamic, fast-paced environment
Bachelor’s degree in Business, Information Systems, or related field required; Master’s degree (MBA or related advanced degree) strongly preferred

Responsibilities

Long-Range IT & Digital Planning: Shape and lead the enterprise-wide digital and technology strategy, integrating brand growth priorities and cross-functional needs into long-range roadmaps that ensure investments drive growth, innovation, and organizational efficiency.
Strategic Project Leadership: Lead enterprise-wide transformation initiatives, including future-facing capabilities such as AI-powered search and AI upskilling, to accelerate innovation, enhance customer and employee experiences, and position the company for long-term competitive advantage.
Tech and Innovation Advisory Board Governance: Driving development of content and experience in partnership with subject matter experts to drive productive engagement. Provide structure, governance, and guidance to ensure board objectives are achieved.
Innovation Leadership: Bring outside-in perspectives to shape enterprise strategies by convening Consumer Innovation Summits and engaging external experts, ensuring the company stays ahead of emerging consumer behaviors and market shifts.
Stakeholder Engagement: Build strong relationships with senior leaders across IT, brand, and functional teams, ensuring transparency, alignment, and buy-in for strategic initiatives.
Change & Organizational Readiness: Drive adoption of new ideas and technologies by embedding structured change management into strategic initiatives.