Director, Consumer & Shopper Insights

Circana

12d•Hybrid

About The Position

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana. Learn more at www.circana.com. At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business. Circana is looking for passionate client advocates with strong analytic skills to drive the adoption and advancement of Circana consumer and shopper solutions. You will be skilled in consumer and shopper behavior-based analytics, collaborating with our clients and internal teams to add value by applying insights gleaned from Circana extensive set of data/platforms. Seeking individuals with a natural curiosity and passion for insights who can work autonomously in a fast-paced environment. This role will support Circana’s engagement within Center of Store Food & Beverage and will require data analytic skills to promote training and adoption of Circana’s new and existing analytic insights solutions.

Requirements

Bachelor’s degree required, advanced degree a plus
7-10+ years of CPG or retail experience with a focus on syndicated data insights
Experience with syndicated data or customer data required
Demonstrated expertise in translating syndicated data and analysis into relevant implications within the CPG industry
Proven skills summarizing or presenting complex technical subject matter for/to a non-technical audience; strong and well-rounded communication skills with the ability to consult with clients to influence thinking
Strong project management skills with the ability to maintain focus and poise amidst concurrent and competing priorities

Responsibilities

Analyze and interpret data and translate it into meaningful solutions that create value every day for the client
Drive usage and adoption of Circana’s analytic insights tools across the client’s marketing, consumer insights and sales departments
Successfully roll out Circana’s Receipt Panel and train the client, encouraging usage
Create business-issue related consumer & shopper stories in Circana’s technology platform, Unify+
Help train Circana’s AI on client’s specific business questions
Build sustainable client relationships and establish Circana as the indispensable partner
Serve as trusted advisor to the client, Circana Client Insights team, and Circana cross-functional partners
Identify business issues and opportunities and suggest the appropriate analytic approach to educate the client, shape their thinking, and influence the decisions they make
Ability to work in a fast-paced environment - track and organize multiple work streams against several client stakeholders and manage time and resources against changing priorities
Demonstrate strong interpersonal communication and presentation skills including regular and proactive communication with the internal and client teams; present a professional image