Director, Communications

CyrusOneDallas, TX
5dHybrid

About The Position

The Director of Communications will play a critical role in shaping and executing our internal and external communications, with a heavy emphasis on public relations, brand reputation management, and executive communications. This position requires a strategic communicator with proven experience managing corporate reputation, supporting C-suite executives, and developing comprehensive content strategies across all channels including blogs, videos, and multimedia content. This position reports to the Senior Director of Marketing. Note: During the first 60 days, this role may provide support for community engagement initiatives as this function transitions to a separate department.

Requirements

  • 8+ years of experience in communications with significant public relations and brand reputation management experience
  • Proven track record supporting C-suite executives with strategic communications and executive messaging
  • Demonstrated experience in crisis communications and reputation management
  • Strong portfolio of successful PR campaigns and media relations achievements
  • Excellent writing, editing, and proofreading skills with a keen eye for detail
  • Strategic mindset with ability to develop comprehensive content strategies across multiple channels including video content
  • Experience with video content strategy and multimedia content development
  • Strong organizational skills and the ability to manage multiple high-priority projects simultaneously
  • Experience with social media management and website content creation
  • Comfort working with senior executives and board-level communications
  • Willingness to explore and utilize AI tools in communications
  • Software experience: HubSpot, Canva, and project management tool
  • Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field

Nice To Haves

  • Experience in the data center, power and energy, or technology industry preferred
  • Crisis communications experience in technology or infrastructure industries preferred
  • Media training and spokesperson experience preferred
  • Experience with video production oversight and multimedia content creation preferred
  • Familiarity with using AI-driven content tools and analytics platforms preferred
  • Demonstrated success managing corporate reputation during challenging situations preferred

Responsibilities

  • Public Relations & External Communications: Lead comprehensive public relations strategy and execution, including media relations, industry positioning, and thought leadership initiatives
  • Oversee the creation of external communications, including press releases, media pitches, external affairs, and corporate announcements
  • Own and organize public relations calendar and strategy
  • Partner with and manage external public relations agency to execute PR campaigns and media outreach initiatives
  • Monitor and manage brand reputation across all channels, implementing proactive reputation management strategies
  • Build and maintain relationships with key industry journalists, analysts, and influencers in the data center and technology sectors
  • Manage stakeholder communications including investor relations support, customer communications, and partner messaging
  • Develop content for social media channels and ensure it aligns with our brand voice and strategic goals
  • Coordinate external communications for product launches, partnerships, and major business announcements
  • Develop crisis communication plans and serve as primary communications lead during crisis situations
  • Oversee media training for executives and key spokespersons
  • Manage awards submissions and industry recognition opportunities to enhance brand visibility
  • Executive Communications: Provide strategic communications counsel to C-suite executives and senior leadership team
  • Draft executive messaging including speeches, presentations, bylined articles, and thought leadership content
  • Support CEO and executive team with media interviews, conference presentations, and public speaking engagements
  • Develop executive communication strategies for key business initiatives, acquisitions, and strategic announcements
  • Coordinate executive visibility at industry events, conferences, and customer engagements
  • Internal Communications: Develop and implement strategies to keep employees informed, engaged, and aligned with company goals, using internal newsletters, announcements, and other materials
  • Facilitate two-way communication via the corporate intranet, all-company email, town halls, video, and social media, ensuring consistent and effective messaging in collaboration with HR and other departments
  • Advise senior leadership on impactful communication practices and build internal communication programs to drive engagement and convey company strategy, vision, and processes
  • Support managers in their communication responsibilities through coaching and tools, fostering a two-way dialogue
  • Lead change management communication strategies, adapting to external/internal environments, and manage key employee communication channels, measuring their effectiveness and recommending improvements
  • Produce content to align employee work with company goals, monitor employee engagement, and collaborate with HR on improvement strategies
  • Promote and reinforce the company's brand standards
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