Director, Communications - Content Experience & Creative - Corporate Social Media Strategy

Walmart • Bentonville, AR

51d • $110,000 - $220,000

About The Position

Position Summary... Director, Global Communications – Content Experience & Creative, Corporate Social Media Strategy Location: Bentonville, AR Position Summary The Director of Corporate Social Media Strategy will set the strategic vision and lead the team responsible for managing Walmart’s social channels—including @Walmart, @WalmartNews, Walmart World, and the My Local Social program. This is a rare opportunity to shape the voice of the world’s largest retailer across social platforms, driving engagement, innovation, and cultural impact through storytelling and responsible use of emerging technologies like AI. About Global Communications – Content Experience & Creative As part of Walmart’s Global Communications organization, the Content Experience & Creative team crafts stories that inspire trust, pride, and connection among associates, customers, and stakeholders. This role is critical in ensuring Walmart’s social media presence reflects the company’s values, amplifies its purpose, and showcases the humanity of the brand through bold, authentic storytelling.

Requirements

• Deep experience in social media leadership, communications, or digital storytelling.
• Proven ability to manage and mentor teams while fostering a culture of collaboration and creativity.
• Demonstrated success integrating emerging technologies—particularly AI—into social communications.
• Strong cross-functional partnership skills, including collaboration with Tech, Legal, and Marketing teams.
• Executive presence, impeccable judgment, and a passion for culturally resonant storytelling.
• Bachelor’s degree in communications, Marketing, Fine Arts, Graphic Design or related field and 5 years’ experience in creative or content experience, project management, or a related field OR 7 years’ experience in creative or content experience, project management, or a relevant area.
• 3 years’ supervisory experience.

Nice To Haves

• Certification in Multimedia Production Management (MPM)
• Certified Multimedia Professional (CMP) certification
• Experience in both digital and print mediums.
• Experience leading creative teams and managing large scale content projects.
• Experience with SEO, web analytics or social media metrics.

Responsibilities

• Direct social strategy, vision, and execution for Walmart’s corporate and brand handles.
• Lead and develop a high-performing team of social strategists and content creators.
• Provide expert counsel and real-time guidance to senior leaders and associates on social best practices.
• Integrate AI and automation into social workflows for listening, analysis, and creative prototyping.
• Drive innovation and experimentation in storytelling while maintaining sound judgment in high-visibility moments.

Benefits

• At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
• Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates.
• Tuition, books, and fees are completely paid for by Walmart.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 11-50 employees