Director, Business Development

Driven Brands Inc.
$7Remote

About The Position

Automotive Training Institute (ATI) is the automotive aftermarket's premier performance improvement and coaching organization, helping independent shop owners build more profitable, efficient, and sustainable businesses. As a business unit of Driven Brands, North America's largest automotive services company, ATI combines the entrepreneurial energy of a specialized coaching firm with the resources and rigor of a world-class enterprise organization. Position Summary The Director of Business Development is a senior commercial leader responsible for driving incremental revenue through strategic partnerships, program development, and high-impact sales initiatives. This role owns the full business development lifecycle — from prospecting and negotiating partnership agreements to managing partner revenue performance and overseeing member-facing sales events. The Director will serve as a key growth driver for ATI, building the infrastructure and relationships that expand ATI's reach, deepen member value, and contribute directly to EBITDA expansion.

Requirements

  • 8+ years of progressive business development, strategic partnerships, or commercial sales experience, with a demonstrated track record of closing and managing complex deals.
  • Proven experience negotiating multi-party commercial agreements, with strong financial and legal acumen.
  • Experience owning a revenue budget or P&L with accountability for results.
  • Strong executive presence and ability to build trust with C-suite and senior operator-level stakeholders.
  • Demonstrated ability to build and scale programs in a fast-moving, performance-oriented environment.
  • Exceptional analytical skills; ability to model deal economics and communicate performance in financial terms.
  • Experience planning and executing large-scale professional events or sales programs.
  • Bachelor's degree in Business, Marketing, or a related field

Nice To Haves

  • Background in the automotive aftermarket, franchise services, or B2B membership-based businesses.
  • Experience working within a public company or large enterprise operating environment.
  • Familiarity with CRM platforms and business development pipeline management tools.
  • MBA a plus.

Responsibilities

  • Partner Development Identify, evaluate, and prioritize new strategic partnership opportunities aligned with ATI's member base, growth objectives, and Driven Brands' enterprise strategy.
  • Build and manage a pipeline of prospective partners across automotive suppliers, technology vendors, financial services providers, and adjacent industries.
  • Develop compelling partnership frameworks and value propositions that drive adoption among ATI's member shop network.
  • Serve as ATI's primary external-facing business development representative, cultivating senior-level relationships across the automotive aftermarket ecosystem.
  • Collaborate with the ATI President and cross-functional stakeholders to align partnership strategy with overall business priorities.
  • Negotiations & Contract Management Lead end-to-end negotiation of partnership and vendor agreements, including deal structure, commercial terms, exclusivity provisions, and performance commitments.
  • Partner with legal and finance to structure agreements that protect ATI's interests while delivering clear mutual value.
  • Manage contract renewals and renegotiations, applying leverage based on performance data and market intelligence.
  • Ensure deal economics are modeled rigorously, with clear ROI thresholds and accountability checkpoints built into each agreement.
  • Partner Revenue Management Own the partner revenue P&L, including revenue forecasting, performance tracking, and variance analysis against plan.
  • Establish and manage KPIs for each partner relationship; conduct regular business reviews to ensure partners are delivering on commitments.
  • Identify and execute revenue optimization opportunities within the existing partner portfolio, including upsell, cross-sell, and co-marketing initiatives.
  • Report partner revenue performance to senior leadership with transparency, accuracy, and actionable forward-looking insights.
  • Develop scalable processes for partner onboarding, performance management, and off-boarding when necessary.
  • Sales Programs & Events Develop annual and quarterly sales program calendars in alignment with ATI's revenue goals and member engagement strategy.
  • Lead the strategy, planning, and execution of all ATI live sales events, including national conferences, regional workshops, partner showcases, and member summits.
  • Partner with marketing to develop event messaging, promotional materials, and pre/post-event engagement programs that maximize conversion and member satisfaction.
  • Establish event performance metrics — attendance, revenue generated, satisfaction scores, pipeline influence — and report results against targets.
  • Manage vendor relationships and budget for all events, ensuring high production value delivered within approved spend parameters.
  • Continuously evaluate and improve the mix, format, and ROI of the sales event portfolio.

Benefits

  • Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay.
  • Details regarding our benefits can be found here: https://www.drivenbrandsbenefits.com
  • Get early access to 50% of your earned wages at any time through our myFlexPay program.
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