Director, Brand PR - Americas

IHG•Atlanta, GA

4d•$140,000 - $165,000•Hybrid

About The Position

The Director of AMER Brand PR will lead the strategy and delivery of the PR function across all brands. This role requires developing and executing comprehensive public relations campaigns that enhance brand visibility and reputation in the Americas region. The director will collaborate closely with marketing, communications, and executive teams to ensure consistent messaging and alignment with business objectives. Additionally, they will manage media relations, crisis communications, and influencer partnerships to drive positive brand engagement. Strong leadership and strategic thinking skills are essential to inspire and guide the PR team toward achieving measurable results. Your day to day A strong people leader with a strategic creative and enterprise mindset to Lead AMER PR strategy, team and plan - delivering top tier results in the AMER region in pursuit of making IHG a Beloved household name Work as part of Global PR leadership team to influence wider global PR Masterbrand strategy Lead AMER: Lead and deliver Halo brand and partnership PR campaigns in AMER, our always-on PR and Influencer strategy + agency strategy to ensure IHG and our priority brands are consistently in top tier outlets Focus on culture jacking opportunities that create PR that wins the hearts and minds of consumers, and set our brands apart from the competition with a focus on enabling global delivery and owner ROI globally A deep understanding of PR landscape and strong agency management capabilities and experience of managing an agency network to ensure alignment, high impact, consistency, efficiency, effectiveness and value for money. Ability to effectively influence leaders to shape strategy and to lead, engage and motivate a team Effective reporting, performance data and analytics to measure PR ROI Highly creative, connected to popular culture.

Requirements

Degree level – preferably in a relevant field of work or an equivalent combination of education and work-related experience.
Ability to deliver in a complex, international, matrixed and sometimes ambiguous environment.
Ability to keep calm under pressure, drive change, and create advocacy with stakeholders and be comfortable working with, advising (and even coaching) senior executives.
Ability to stay on course delivering a medium-term plan while tackling immediate day-to-day challenges.
Strong project management skills with the ability to plan work logically, to set and meet deadlines.
Proven ability to lead a small team.
Min 6 years work related experience with demonstrated proficiency in multiple disciplines
Knowledge of the global media landscape and ability to build relationships with key media stakeholders.

Responsibilities

Lead AMER PR strategy, team and plan - delivering top tier results in the AMER region in pursuit of making IHG a Beloved household name
Work as part of Global PR leadership team to influence wider global PR Masterbrand strategy
Lead AMER: Lead and deliver Halo brand and partnership PR campaigns in AMER, our always-on PR and Influencer strategy + agency strategy to ensure IHG and our priority brands are consistently in top tier outlets
Focus on culture jacking opportunities that create PR that wins the hearts and minds of consumers, and set our brands apart from the competition with a focus on enabling global delivery and owner ROI globally
Manage an agency network to ensure alignment, high impact, consistency, efficiency, effectiveness and value for money.
Influence leaders to shape strategy and to lead, engage and motivate a team
Reporting, performance data and analytics to measure PR ROI