Director, Brand Consulting

Wasserman•New York, NY

About The Position

Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans. Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com. What You'll Do: Oversees and directs team members in client service, partnership management, general relationship development, project coordination and internal agency resource coordination. Leads a team focused on F1 responsible for developing marketing plans that support both B2B and consumer facing client initiatives. Partners with the agency’s internal research and insights team to establish program success metrics on the front end while leading the process to determine program effectiveness on the back end. Facilitates negotiations between the partner and client where/when required and manages the relationship to ensure the client is fully leveraging all benefits and assets. Demonstrates a track record of developing and cultivating relationships with clients, properties, talent partners and media partners as well as agency teams and third-party vendors. Maintains oversight of and delegates all client-related and partnership budgets for assigned client accounts while assisting the team with tracking, billing and reporting. Serves as a primary point of contact for clients and partners setting the tone for regular formal and informal check ins, status meetings, troubleshooting and advancing the business. Intercedes when issues arise between partners and programs; works diligently to create solutions for clients. Actively supervises staff, provides feedback, and ensures employee professional development through establishment of an ongoing cadence of check ins and the co-authoring of annual goals and yearly reviews in partnership with the account’s VP. Understands the landscape for each client’s business/sector as well as the industry contexts for their investments. Builds cutting edge strategic plans for clients to meet/exceed objectives with the support of insights and data from team members. Maintains a good working relationship with key stakeholders to ensure all parties receive appropriate attention, support, and ensures Wasserman is in lock-step with the client’s plans as it relates to the growth and changes. Builds relationships with clients to encourage new and repeat business opportunities and is willing to “walk the halls” and spend the time with the client to solidify the agency’s position inside the client organization. Uses forward-thinking initiative to identify the next best strategic opportunities and continue to deliver top results to the client. Works closely with the project team in order to maintain a continuous knowledge of project status in order to identify potential issues and/or opportunities within or related to the project. Leads, and supports via experience, teams thru condensed timelines, multiple deliverables in parallel, various stakeholders while setting a process that ensures deliverable completion and maintains the highest quality possible. Partner with a Manager and the rest of the team to oversee, initiate and delegate regular two-way communication between our day-to-day clients, client business units, client brand teams, internal Wasserman teams and all external partners and vendors to provide strong client service and set proper client expectations. Quickly grasps and understands Wasserman’s capabilities and service offerings in order to identify opportunities to present new capabilities to the client. Thinks daily about business development and new revenue opportunities with existing clients and potential clients.

Requirements

Minimum of a Bachelor's Degree
8+ years relevant experience with minimum 6 years of direct experience in account and project management
Specific experience working within F1 in a sponsorship and/or activation capacity.
Working knowledge of project management fundamentals.
High-level proficiency with Microsoft Office applications; advanced skills in PowerPoint, Word and Excel for deck development and budget management.
Possess exceptional communication skills, both orally and in writing.
Superior interpersonal skills and be able to create a rapport with people of all demographics.
Proven Account Management skills required in order to create, maintain and enhance customer relationships.
Possess social perceptiveness and understands behavioral nuances in deal negotiations.
Strong leadership capabilities to motivate team to accomplish goals and develop professional skills.
Motivated, goal oriented, persistent and a skilled negotiator.
High level of initiative and works well independently and in a team environment.
Plans and carries out responsibilities with minimal direction.
Strong attention to detail and highly organized.
Well-developed analytical and problem-solving skills.

Responsibilities

Oversees and directs team members in client service, partnership management, general relationship development, project coordination and internal agency resource coordination.
Leads a team focused on F1 responsible for developing marketing plans that support both B2B and consumer facing client initiatives.
Partners with the agency’s internal research and insights team to establish program success metrics on the front end while leading the process to determine program effectiveness on the back end.
Facilitates negotiations between the partner and client where/when required and manages the relationship to ensure the client is fully leveraging all benefits and assets.
Demonstrates a track record of developing and cultivating relationships with clients, properties, talent partners and media partners as well as agency teams and third-party vendors.
Maintains oversight of and delegates all client-related and partnership budgets for assigned client accounts while assisting the team with tracking, billing and reporting.
Serves as a primary point of contact for clients and partners setting the tone for regular formal and informal check ins, status meetings, troubleshooting and advancing the business.
Intercedes when issues arise between partners and programs; works diligently to create solutions for clients.
Actively supervises staff, provides feedback, and ensures employee professional development through establishment of an ongoing cadence of check ins and the co-authoring of annual goals and yearly reviews in partnership with the account’s VP.
Understands the landscape for each client’s business/sector as well as the industry contexts for their investments.
Builds cutting edge strategic plans for clients to meet/exceed objectives with the support of insights and data from team members.
Maintains a good working relationship with key stakeholders to ensure all parties receive appropriate attention, support, and ensures Wasserman is in lock-step with the client’s plans as it relates to the growth and changes.
Builds relationships with clients to encourage new and repeat business opportunities and is willing to “walk the halls” and spend the time with the client to solidify the agency’s position inside the client organization.
Uses forward-thinking initiative to identify the next best strategic opportunities and continue to deliver top results to the client.
Works closely with the project team in order to maintain a continuous knowledge of project status in order to identify potential issues and/or opportunities within or related to the project.
Leads, and supports via experience, teams thru condensed timelines, multiple deliverables in parallel, various stakeholders while setting a process that ensures deliverable completion and maintains the highest quality possible.
Partner with a Manager and the rest of the team to oversee, initiate and delegate regular two-way communication between our day-to-day clients, client business units, client brand teams, internal Wasserman teams and all external partners and vendors to provide strong client service and set proper client expectations.
Quickly grasps and understands Wasserman’s capabilities and service offerings in order to identify opportunities to present new capabilities to the client.
Thinks daily about business development and new revenue opportunities with existing clients and potential clients.