This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered. At AT&T, we empower leaders to drive change in a fast evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections. We are seeking a dynamic analytics leader to drive our broadband customer retention strategy through innovative data-driven insights and cross-functional collaboration. In this strategic role, you will shape the analytics vision supporting broadband product initiatives, with a core focus on reducing churn and maximizing customer lifetime value. You will lead the development of advanced analytics models to identify churn risk, uncover customer motivations, and recommend actionable retention strategies. Partnering closely with commercialization, marketing, product management, customer experience, and operations, you will ensure analytics priorities are tightly aligned with business goals. Your expertise will guide campaign evaluation, pricing, and the design of personalized retention initiatives using segmentation and advanced methods such as A/B testing and causal inference. As a team leader, you will manage and develop a high-performing group of analysts, overseeing resource allocation, project delivery, and stakeholder engagement. You will champion the adoption of cutting-edge AI, machine learning, and automation tools to enhance analytics capabilities, while ensuring robust data governance and scalable infrastructure. Staying ahead of industry trends and emerging methodologies, you will foster a culture of innovation, experimentation, and continuous improvement to drive superior retention outcomes and maintain our competitive edge in the broadband market. In the role, you will direct and lead a large team of professionals who strategically analyze data from diverse sources using advanced predictive modeling, statistics, and trend analysis, thereby driving informed decision-making and optimizing business performance.