Direct Response Representative Intern

Genesys•Durham, NC

About The Position

Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements. We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together. Role Overview: Early engagement with prospective customers plays a critical role in shaping how organizations explore and adopt customer experience technology. As a Direct Response Representative Intern at Genesys, you will support how inbound interest is evaluated, prioritized, and nurtured into qualified opportunities, contributing to the effectiveness of early-stage pipeline development. Your work will help ensure prospects receive timely, thoughtful engagement that reflects the Genesys brand. At Genesys, we are redefining customer experience through AI-driven innovation and empathy at scale. In this internship, you will gain guided, hands-on exposure to modern sales development practices while building foundational skills in research, data management, and customer engagement. You will work alongside experienced professionals, learning how sales and marketing align to drive business outcomes, while developing capabilities that prepare you for future roles in sales or revenue operations. This is a non-quota carrying, learning-focused internship designed to build foundational sales skills.

Requirements

Currently pursuing a Bachelor’s degree in Business, Marketing, Communications, or a related field
Strong written and verbal communication skills with a willingness to learn professional communication standards
Comfortable working with data and digital tools such as CRM systems and spreadsheets
Strong organizational skills with attention to detail and ability to manage multiple tasks
Ability to work collaboratively in a team-oriented environment
Eagerness to learn, take feedback, and develop new skills
Curious, proactive mindset with a strong interest in business and customer engagement

Nice To Haves

Interest in pursuing a career in sales, business development, or revenue operations
Exposure to coursework or projects related to marketing, sales, or data analysis
Demonstrated initiative through academic, extracurricular, or personal projects
Interest in technology and customer experience solutions
Goal-oriented mindset with a desire to grow and contribute

Responsibilities

Assist in managing inbound leads by organizing, reviewing, and supporting timely follow-up activities
Support lead qualification efforts by gathering relevant data and summarizing insights for the team
Conduct guided account and prospect research to identify key contacts and basic opportunity signals
Help maintain accurate CRM records to support visibility into pipeline activity and performance
Assist in preparing outreach templates and messaging for early-stage prospect engagement
Contribute to team projects focused on improving workflows, reporting, and response processes
Observe product demonstrations to build foundational understanding of Genesys solutions and use cases
Collaborate with Sales and Marketing teams to support campaign follow-up and lead coordination