Digital Specialist

C+CSeattle, OR
11d$35 - $38Hybrid

About The Position

C+C is seeking a detail-oriented and motivated Digital Specialist to focus on paid digital campaign management. This is a part-time role, working up to 20 hours per week. Candidates should be available to spread hours over 4 weekdays during regular business hours, working from either Seattle or Portland. The campaign manager will accurately build, launch, and optimize paid media campaigns across multiple digital platforms including Meta and Google. This role focuses on precise execution—ensuring campaigns are launched correctly, monitored for pacing, and optimized for performance. Our ideal candidate is a hands-on digital practitioner who thrives in the technical details of campaign management and takes pride in ensuring everything runs smoothly from setup to reporting. This person is fluent in platform workflows, fluent working in analytics tools like GA4, Meta Business Manager, and skilled at maintaining accuracy across multiple clients and channels. They’re obsessed with numbers, take pride in maintaining data accuracy across every campaign, and genuinely enjoy digging into performance data to uncover insights that strengthen and improve programs. Do you love managing paid digital campaigns to help make a difference in the world? Are you obsessed with making sure every pixel, placement, and UTM is just right? If so, we should talk.

Requirements

  • 3–5 years of agency experience managing paid campaigns across multiple digital platforms, ideally across several client accounts.
  • Candidate based in Seattle (first priority) or Portland
  • Hands-on keyboard experience building and optimizing paid campaigns in Meta, TikTok, and LinkedIn (required).
  • Deep understanding of tracking implementation, including UTMs, pixels, and tags.
  • Proficiency in Google Analytics 4 (GA4) for campaign performance tracking.
  • Proficient in Excel for data organization and reporting.
  • Google Analytics Certified, Google Ads Certified, Meta Certified.
  • Deep understanding of and facilitation of successful Meta page verification and ad rejection troubleshooting.
  • Strong attention to detail, organizational skills, and ability to manage multiple campaigns simultaneously.
  • Demonstrated critical thinking skills with the ability to interpret performance data and act quickly on insights.
  • Experienced in project management software (e.g., Asana) and collaborating across cross-functional teams.
  • Familiarity with generative AI tools (e.g., ChatGPT) and how they can enhance digital workflows.
  • Commitment to diversity, equity, and inclusion in digital marketing.

Nice To Haves

  • Additional experience with Nextdoor, Snapchat, and Google Ads
  • Familiarity with AI-assisted reporting or optimization tools.
  • Experience in social marketing, government, public health or energy efficiency sector.

Responsibilities

  • Build and launch paid campaigns across social platforms, including Meta, TikTok, and LinkedIn, with additional experience in Nextdoor, Snapchat, and Google Ads preferred.
  • Ensure flawless campaign setup, including targeting, budget pacing, creative rotation, naming conventions, and tracking implementation.
  • Manage page and ad account setup and verification (e.g., Meta, TikTok) including connecting client pages to business managers, ensuring page verifications, and maintaining proper permissions across ad accounts.
  • Monitor and adjust campaign performance on a regular cadence, tracking spend pacing and optimizing for efficiency and key performance indicators.
  • Apply critical thinking to recognize in real time when performance trends signal the need to shift spend, reallocate budgets, or adjust tactics.
  • Serve as a brainstorm partner to Digital Strategy Director and VP of Digital Strategy identifying audience targeting parameters, tactical approaches, and new opportunities for optimization.
  • Conduct thorough QA before launches and after any changes to confirm proper setup and tracking accuracy.
  • Ensure accurate ad specifications are communicated to creative teams, confirming requested assets meet platform requirements, file formats, and size guidelines before production begins.
  • Support data collection and reporting using Google Analytics 4 (GA4) and platform dashboards.
  • Lead campaign reporting, ensuring data accuracy and delivering actionable insights that translate performance into clear takeaways for internal teams and clients.
  • Maintain organized documentation and campaign records across clients and platforms.
  • Communicate proactively with internal teams about campaign pacing, issues, and optimization opportunities.
  • Work efficiently within project management tools (e.g., Asana) to manage tasks, timelines, and updates.
  • Utilize social media management tools (e.g., Sprout Social) for campaign scheduling, moderation, and reporting.

Benefits

  • Health insurance premiums (medical, vision, dental) paid in full for your coverage, along with up to $1300 contributed annually to your Health Savings Account
  • Company paid life insurance, long-term disability and short-term disability policies
  • Up to 4% company match contributed to your 401(k)
  • Starting Paid Time Off of 17 days per year, plus 12 paid company holidays
  • Flexible Spending Account
  • Employee Assistance Program
  • Paid parental leave for primary and secondary caregivers
  • Work-from-home stipend for office set up
  • Monthly cell phone stipend
  • Full reimbursement for commuting via public transportation
  • 5-year service bonuses, and paid sabbaticals every 5 years, starting with 10 years of service
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