Digital News Content Creator - Kcrg

Gray MediaCedar Rapids, IA
4h

About The Position

KCRG-TV9, the most trusted news source in Eastern Iowa, is seeking a Digital News Influencer to help innovate and expand the newsroom's digital reach. The position will help create and reshape news content to best fit various digital platforms, including social media video and graphics, written articles for websites and apps, podcasts, and more. This person should be comfortable appearing on camera to present content for live streams or social media reels. This ideal candidate should be very well versed in creating and sharing content on multiple social and digital platforms and have an understanding or background in ethical journalism practices.

Requirements

  • Strong verbal/written communication skills and knowledge of AP Style
  • Ability to edit video in digital formats
  • Ability to use Photoshop software to create and edit graphics
  • Ability to work well under pressure and well with a diverse group of people
  • Strong understanding of journalistic principles
  • Ability to balance the demands of both long and short-term projects while meeting daily deadlines required
  • Willingness to work flexible shifts and be on call required

Nice To Haves

  • College degree in journalism, marketing, or related field preferred
  • Proven record of digital and social media success
  • Previous experience in a professional newsroom preferred

Responsibilities

  • Reformats news content to optimize reach and engagement on digital platforms
  • Positions KCRG content to compete for attention and impact on social media
  • Presents content on-camera for delivery in live streams, podcasts, or social media videos
  • Writes AP-style news stories daily for digital platforms
  • Sends breaking news and trending push alerts
  • Ensures factual, grammatical, and legal accuracy online and upholds the station's established journalistic standards to avoid editorial bias
  • Coaches and collaborates with reporting staff to take advantage of the presentation of their stories on digital platforms
  • Regularly reviews metrics and adjusts strategies accordingly
  • Communicates effectively with producers to incorporate digital elements into newscasts
  • Creates memes, videos, and graphics for social engagement
  • Utilizes analytics to track trends in making daily decisions
  • Engage with audience on social media and digital channels
  • Monitors social media for current trends and potential news story ideas
  • Plans and builds special site sections and features that highlight coverage, link platforms, and encourage user engagement
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