Digital Marketing Manager

Andronico's Community MarketsBellevue, WA
261d$92,000 - $126,610

About The Position

The Seattle Division has an opening for a Digital Marketing Manager. This position will proactively position and promote the voice for the Seattle Division's brand across a wide variety of local social and digital channels and email marketing. The position will be based in the Bellevue, WA Division Office. The Digital Marketing Manager is a highly motivated project manager with experience and passion for digital marketing, social media, and loyalty program growth. The role is essential to the Marketing Department in enhancing the Seattle brand across various digital marketing platforms.

Requirements

  • Bachelor's or associate's degree in marketing, Graphic Design, Communications, Advertising, or related fields.
  • Minimum 4 years Digital Marketing Experience in retail industry preferred.
  • Grocery experience preferred.
  • 5 years of management experience.
  • Understanding of marketing strategy, user acquisition, and digital engagement.
  • Understanding of digital marketing channel optimization, including paid media, push messaging, and email campaigns.
  • Experience of multi-channel digital media content planning and execution.
  • Experience with digital marketing channels, including social media trends (Facebook, X, Instagram, TikTok).
  • Experience sourcing and managing content from development through publishing.
  • Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines.
  • Creative thinker with excellent verbal and written communication skills, with the ability to work individually or in a team environment.
  • Skilled in creating presentations.

Nice To Haves

  • Experience in managing loyalty programs.
  • Ability to work during non-traditional hours including evenings and weekends.
  • Occasional overnight/weekend travel.

Responsibilities

  • Plan, coordinate and execute all digital marketing campaigns within email, website, and social media channels.
  • Partner with Albertsons' National marketing team to ensure nationally led marketing campaigns are planned, communicated and launched with a division-minded focus.
  • Develop and implement social media content calendars using information from weekly ad planning meetings and touch-bases with the Marketing Director.
  • Create digital marketing content for social media (Facebook, X, Instagram, TikTok), paid media, and email campaigns.
  • Implement digital marketing strategies to boost engagement and sales.
  • Publish social media content and manage weekly reporting, including content tagging.
  • Work closely with Media Agencies, including trafficking creative design requests.
  • Work closely with local vendor partners to develop and execute local digital marketing campaigns, while maintaining a revenue stream of vendor marketing funds.
  • Manage the loyalty program, including weekly reporting, offer development, employee incentives, and customer/associate support.
  • Update website content for accuracy, including party platter content and store hours.
  • Work closely with graphic design team to develop in-store POS material, and digital creative.
  • Manage division marketing sweepstakes.
  • Monitor social media comments, assisting the customer support team on customer inquiries, while serving as the eyes and ears of our brand for potential social media risks.
  • Stay up to date with emerging digital marketing trends and technologies.
  • Responsible for all digital marketing and loyalty marketing elements and functions, including the impacts on store operations.

Benefits

  • Medical, dental, vision, disability and life insurance.
  • Sick pay (accrued based on hours worked).
  • PTO/Vacation Pay (accrued based on hours worked) or Flexible Time Off.
  • Paid holidays (8-9 days annually).
  • Bereavement pay.
  • Retirement benefits (such as 401(k)).
  • Potential for upward mobility.
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