Digital Marketing Manager (REMOTE)
About The Position
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Digital Marketing Manager - REMOTE. In this role, you will be responsible for owning and scaling customer acquisition efforts across various performance channels, managing multi-million-dollar media budgets, and executing discount programs. Your impact will enhance outreach to pet parents, contributing to the well-being of pets and supporting a multi-brand approach. As a key member of the team, you will collaborate across departments, drive growth strategies, and analyze performance metrics to optimize campaigns. Accountabilities Own day-to-day management of paid media across multiple channels including Google, YouTube, and social platforms. Plan and manage media budgets with a focus on efficiency metrics such as CPA and ROAS. Collaborate with agency partners to optimize bidding and audience targeting. Manage relationships with discount program partners and ensure visibility of offers. Develop and execute multi-channel acquisition strategies. Lead testing roadmaps for offers and messaging across paid and partner channels. Report on performance across media and discount channels.
Requirements
- 5-10+ years of experience in digital marketing or paid media.
- Proven track record in media buying and performance marketing.
- Experience managing discount programs or partner marketing channels.
- Strong analytical skills with a focus on efficiency.
- Ability to work cross-functionally with various teams.
Responsibilities
- Own day-to-day management of paid media across multiple channels including Google, YouTube, and social platforms.
- Plan and manage media budgets with a focus on efficiency metrics such as CPA and ROAS.
- Collaborate with agency partners to optimize bidding and audience targeting.
- Manage relationships with discount program partners and ensure visibility of offers.
- Develop and execute multi-channel acquisition strategies.
- Lead testing roadmaps for offers and messaging across paid and partner channels.
- Report on performance across media and discount channels.
Benefits
- Comprehensive medical, dental, and vision insurance.
- Basic life insurance at no cost.
- Company-paid short-term and long-term disability.
- 12 weeks of paid parental leave.
- Flexible spending accounts.
- Retirement savings plan.
- Personal paid time off and paid holidays.
- Volunteer time off.
- Employee assistance program and on-the-job training.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
