Yacht StarShip Digital Marketing Manager

Manthey Hospitality•Tampa, FL

About The Position

Manthey Hospitality is Tampa Bay’s premier operator of passenger vessels, with a fleet of 14 vessels ranging from upscale dining cruises to water taxis. The fleet includes Yacht Starship Dining Cruises, Craft, Pirate Water Taxi, and Lost Pearl Pirate Adventure Cruises. Join Tampa’s fastest-growing fleet and be part of creating a sea of memories for our guests and our crew. We are seeking a Digital Marketing Manager to strengthen the performance, analytics, and optimization side of our marketing team. This role will focus on driving ticket sales and conversions across our portfolio of on-the-water hospitality brands by analyzing data, optimizing digital channels, and improving the guest booking journey. This is a hands-on, execution-focused role ideal for a digital marketer who is highly analytical, comfortable working in GA4 and Google Search Console, and eager to grow into a more senior performance or growth position over time. You will work closely with the Marketing and Sales Team to ensure efforts are measurable, optimized, and aligned with business goals. Our brands generate strong traffic and engagement. This role ensures we: Understand where guests convert or drop off Optimize websites, booking flows, and email campaigns Improve return on ad spend and organic visibility Build a culture of testing, learning, and continuous improvement Clear visibility into digital performance and guest behavior Improved website and booking conversion rates Strong collaboration between creative and performance efforts Reliable reporting and insights used in marketing decisions Foundational systems in place for future growth and scale

Requirements

2–4+ years of experience in digital marketing or performance marketing
Working knowledge of GA4, Google Search Console, and basic GTM
Understanding of SEO fundamentals and conversion optimization
Strong analytical skills with attention to detail
Ability to translate data into clear insights and action items

Nice To Haves

Experience with e-commerce, ticketing, hospitality, or tourism
Familiarity with A/B testing or CRO tools
Experience working with GA4 and Google AdWords

Responsibilities

Monitor and analyze performance using Google Analytics 4 (GA4) across all brands
Build and maintain dashboards, reports, and booking funnels
Identify drop-off points and opportunities to improve conversions
Present insights and recommendations to the VP of Marketing
Assist with managing Google Tag Manager
Ensure accurate tracking of ticket purchases, events, and campaigns
QA analytics setups across websites and booking platforms
Support on-page and technical SEO initiatives
Monitor Google Search Console for performance and indexing issues
Optimize website content
Support emerging AI Optimization (AIO) best practices
Track and report on Google Ads spend and performance
Monitor conversion rates, CPA, and ROAS
Identify landing page and funnel improvements to support paid campaigns
Collaborate with external agencies or internal teams managing ads
Document results and help scale winning tests
Analyze email performance (CTR, conversions, timing)
Stay current on digital marketing trends and platform updates
Identify tools, automations, or optimizations to improve performance
Support ongoing website and booking experience improvements

Benefits

401(k) & Matching
Health Insurance plus vision, dental, life, accident, disability, hospital, critical illness, identity, pet, legal, and more.
Paid Time Off (PTO)
Professional development assistance
Subsidized Parking
Complimentary passes and discounts to Manthey Hospitality brands
M-F primary schedule, nights, weekends, and holidays as needed.

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