Digital Marketing Manager (Social & Content)

Honeywell • Phoenix, AZ

13d • Hybrid

About The Position

As a Digital Marketing Manager (Social & Content) here at Honeywell, you will be responsible for developing and executing social media and content strategies that enhance our brand presence and engage our audience. Your primary objective is to create and coordinate compelling organic content that resonates with our target audiences, driving engagement and fostering community around our brand. You will report directly to our Senior Digital Marketing Manager and you’ll work out of our Phoenix, AZ location on a Hybrid work schedule. In this role, you will impact the overall perception of our brand through innovative social media campaigns and engaging content, ensuring our messaging is consistent and aligned with our corporate goals. Your work will be instrumental in building a strong online community and enhancing customer loyalty.

Requirements

• Minimum 6+ years of experience in social media management or content creation.
• Expertise in developing engaging content tailored to various social media platforms.
• Proficiency in social media analytics tools and content management systems.
• Strong understanding of current social media trends and best practices.
• Strong knowledge of digital marketing channels, including website, social media, and search engine optimization (SEO)
• Experience with marketing automation tools, analytics platforms, and content management systems
• Strong analytical mindset with the ability to interpret data and make data-driven choices
• Excellent communication and people-oriented skills, with the ability to work effectively with cross-functional teams and stakeholders
• Strong project management skills, with the ability to manage multiple projects and priorities simultaneously
• Results-oriented mindset with a focus on achieving measurable outcomes and exceeding targets
• Proven experience in managing digital marketing budgets
• Due to compliance with U.S. export control laws and regulations, candidate must be a U.S. Person, which is defined as, a U.S. citizen, a U.S. permanent resident, or have protected status in the U.S. under asylum or refugee status or have the ability to obtain an export authorization.

Nice To Haves

• Bachelor's degree in Marketing, Communications, or a related field.
• Experience in managing social media campaigns for brands.
• Creative thinking and the ability to generate innovative content ideas.
• Dynamic and self-motivated individuals who thrive in a fast-paced environment
• Teamwork and collaboration, as we believe that the best results are achieved through collective effort
• Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement
• Eagerness to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements
• Strong problem-solving skills, as we tackle complex demands and find effective solutions
• Excellent communication and people-oriented skills, as building relationships and effectively conveying ideas are key to success in this role
• Results-oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets
• Passion for digital marketing and staying up-to-date with industry trends, as we aim to be at the cutting edge of digital marketing strategies

Responsibilities

• Develop and implement social media content strategies to enhance brand visibility and engagement.
• Create, curate, and manage published content across various social media and content platforms.
• Analyze social media metrics to measure the effectiveness of campaigns and adjust strategies accordingly.
• Synthesize diverse priorities, campaign requests and regional needs into a cohesive, singular content and social media strategy
• Manage and optimize digital marketing campaigns across various channels
• Analyze data and track key performance indicators (KPIs) to measure effectiveness
• Collaborate with cross functional teams to ensure alignment
• Orchestrate the broader social media and content strategies to ensure consistency in social care, social listening, employee and executive engagement and partnership strategies
• Oversee the broader social media governance and policy standards to ensure enterprise compliance
• Stay up to date with industry trends and best practices
• Manage relationships with external vendors and agencies
• Utilize marketing automation tools and content hosting platforms
• Present strategies and results to senior leadership

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level