Remote Digital Marketing Lead

Jobgether

3d • Remote

About The Position

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Digital Marketing Manager - REMOTE. In this role, you will play a pivotal part in driving pipeline and revenue growth through strategic execution and optimization of our paid search programs. You will manage daily operations across major platforms like Google Ads and Microsoft Ads, ensuring campaigns are refined to attract qualified traffic and achieve measurable ROI. This is not just about managing ads; it’s about harnessing data to identify growth opportunities and translating business objectives into effective marketing strategies. Your expertise will also contribute to building a collaborative culture that values diverse perspectives and fosters innovation.

Requirements

• Deep expertise in paid search strategy across Google Ads and Microsoft Ads.
• Proven experience in managing B2B paid search budgets.
• Strong analytical skills to interpret performance data for optimization.
• Advanced knowledge of bidding strategies and quality score optimization.
• Experience in A/B testing and landing page optimization.
• Ability to translate business objectives into scalable strategies.
• Strong communication skills for stakeholder engagement.
• Highly organized with multitasking capabilities.
• Experience with Google Analytics, Looker Studio, and Salesforce reporting.
• 5+ years of hands-on experience in a B2B technology environment.

Responsibilities

• Own the strategy, execution, and optimization of paid search campaigns.
• Manage daily campaign activities in-platform including keyword strategy and budget allocation.
• Develop full-funnel paid search strategies aligned with product and pipeline targets.
• Monitor and optimize key performance metrics to drive campaign improvements.
• Conduct keyword research and competitive analysis for growth opportunities.
• Collaborate with marketing teams to align messaging and campaign objectives.
• Manage in-platform budgets for efficient spending across campaigns.
• Lead testing strategies to enhance ad performance and audience targeting.
• Provide regular reporting and actionable insights to stakeholders.
• Evaluate emerging advertising formats and recommend scalable opportunities.
• Stay informed on platform updates and best practices.

Benefits

• Work remotely from anywhere.
• Opportunities for professional development and growth.
• Collaborative and inclusive company culture.
• Flexible work hours to support work-life balance.
• Exposure to cutting-edge marketing technologies and strategies.
• Access to industry resources and tools.
• Opportunity to make a significant impact on business growth.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed