Digital Marketing Intern
About The Position
Collette is seeking a Digital Marketing Intern. This is a hybrid role based at our headquarters in Pawtucket, RI for 40 hours per week. The Collette Intern Program is our best-in-class opportunity for college level students who are looking to explore career paths and learn more about the travel industry, international business, corporate citizenship and Collette’s culture through a cohesive and centralized program experience. Join a class of over 20 interns doing meaningful work in a values driven company. Here are some ways in which you can expect Collette to give back to you: Purpose - as a Collette intern you will experience a meaningful summer program with your working team, supporting real, hands-on business projects. Variety - Interns will participate in a comprehensive, cohesive and structured blend of business-specific experiences and a shared learning curriculum through our Summer Series programming and events. Networking - with over 20 other interns you get the chance to network and learn from one another, as well as your specific business team members, leaders, and mentors. Results - where applicable, Collette Interns will have the opportunity to be considered for full time positions with us after graduation. Job Summary: The Digital Marketing Intern will assist the performance marketing team in identifying growth opportunities through keyword mining, ad copy optimization, and audience targeting for search, programmatic, and CTV campaigns. Additionally, they will be responsible for the QA, packaging, and delivery of creative assets to our external agency for Paid Social campaigns, and work with the Web team to publish blogs to production in our CMS.
Requirements
- Strong attention to detail
- Analytical mindset
- Knowledge of Google Ads / Meta Ads / DSP’s
- Tools: Google Suite, Powerpoint, Excel
Nice To Haves
- Direct experience in Meta Ads is a plus
- Familiarity with content publishing tools is a plus
Responsibilities
- Conduct keyword mining for paid search campaigns to identify growth opportunities
- Assist with ad copy testing and performance analysis
- Support audience targeting optimization for programmatic and CTV campaigns
- Collaborate with the creative team to bundle and QA content for paid social initiatives
- Coordinate delivery of paid social creative assets to external agencies
- Deploy blogs to production in the CMS (content management system)
- Assist pulling data for monthly reporting
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What This Job Offers
Job Type
Full-time
Career Level
Intern
Education Level
No Education Listed
Number of Employees
501-1,000 employees
