Digital Marketing Intern

PHARMACISTS INSURANCE COMPANYAlgona, IA
10d$18 - $18Remote

About The Position

Pharmacists Mutual Insurance Group has an opening for a Digital Marketing Intern. This role will support the organization’s digital marketing efforts with a focus on HubSpot CRM, email marketing, automation, social media, and website updates. This role is ideal for a tech-savvy college student who is eager to learn, works well independently, and is interested in gaining hands-on experience in digital marketing, inbound strategy, and content creation.

Requirements

  • Knowledge of HubSpot CRM/Marketing Hub.
  • Demonstrates strong attention to detail.
  • Open to learning new technology and analytics.
  • Basic understanding of marketing principles.
  • Knowledge of social media platforms, especially LinkedIn and Meta.
  • Excellent written communication skills.
  • Ability to work independently, meet deadlines, and manage multiple tasks.
  • Pursuing a degree in Marketing, Communications, or other related degree.
  • Completion of at least 2 years of college coursework.

Nice To Haves

  • Experience with HubSpot, Canva, Adobe, or website builders is a plus.
  • Completion of junior year college coursework or higher (including senior level students, recent graduates, or graduate students).

Responsibilities

  • Learn to build and maintain segmented contact lists in HubSpot.
  • Assist with updating CRM records and supporting ongoing data quality efforts.
  • Observe and help monitor lead activity while learning how to track customer.
  • Support the creation, testing, and optimization of automated workflows, and identify improvements.
  • Assist with A/B testing efforts and learn to evaluate campaign performance metrics.
  • Support updates to email templates and learn best practices for content layout and design.
  • Help update website pages, landing pages, forms, and CTAs within HubSpot CMS.
  • Support basic SEO improvements.
  • Assist in drafting social media content, scheduling posts, and research industry trends to support content planning.
  • Help compile marketing performance reports using HubSpot, Google Analytics, and social media insights.
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