The Digital Marketing and Fundraising Manager, for United Way of the National Capital Area (United Way NCA) is responsible for developing and executing digital marketing and fundraising strategies to increase brand recognition and engagement with our donors, volunteers, partners, and the wider community in support of lead generation and conversion. The Digital Marketing and Fundraising Manager will be a strategic thinker, stays current on industry trends, best practices and reporting metrics and KPIs, and has experience planning, executing, and optimizing digital marketing and fundraising campaigns in-house or in an agency setting that result in lead generation and constituent conversions. They will be accountable for the day-to-day management of all digital platforms, including all websites, email marketing, social media, mobile marketing, inbound marketing, paid search, and online advertising. The successful Digital Marketing and Fundraising Manager will be responsible for growing United Way NCA s social media presence, email lists, digital ad campaigns and web traffic resulting in qualified leads and donations. This position reports to the Sr. Director, Marketing & Communications.