Digital Marketing Coordinator

JKLM Energy, LLCVillage of Orchard Park, NY
2d$48,000 - $52,000

About The Position

The Digital Marketing Coordinator supports the strategy, execution, and optimization of the organization's digital marketing programs. This role focuses on enhancing fan engagement, driving ticket and merchandise sales, and fulfilling partner contractual obligations through multi-channel digital campaigns.

Requirements

  • Education: Bachelor’s degree in Marketing, Communications, Sports Management, or a related field.
  • Experience: 1–3 years of experience in digital marketing, or a related field.
  • Technical Skills: Proficiency in email marketing tools (e.g., Eloqua), Content Management Systems, Adobe Creative Suite, and Microsoft Excel.
  • Communication: Exceptional written and verbal skills, with a focus on attention to detail, grammar and proofreading skills.
  • Critical Competencies: Ability to thrive in a highly visible, high-pressure environment. Must be dependable, willing to take initiative and flexible. Must possess strong time management, organizational and problem-solving skills.
  • Availability: Ability to work a flexible schedule, including nights, weekends, and holidays as required by the NFL season and event schedule.

Responsibilities

  • Campaign Execution: Assist in the development and monitoring of multi-channel campaigns across email, mobile app, website, paid ads, and SEO.
  • Content Management: Update and maintain official digital platforms, including the Buffalo Bills Website [https://www.buffalobills.com/], ensuring all content follows brand guidelines.
  • Data & Analytics: Track and report on key performance metrics (KPIs) to provide actionable insights for campaign optimization.
  • Cross-Functional Collaboration: Work with Creative, Ticketing, and Corporate Partnerships to align digital assets with overall business goals.
  • Sponsorship Activation: Help execute digital marketing assets received by corporate partners and generate reports on sponsorship execution.

Benefits

  • Medical Plans: Comprehensive and affordable medical plan options; fully paid dental, short and long-term disability, and life insurance; supplemental vision care and critical illness coverage.
  • Investments: 401(K) with employer matching; discretionary annual employer defined contribution
  • Paid Time Off: Generous paid time off including vacation, sick, holidays, volunteer time, diversity awareness days, paid parental leave
  • Bills Experience: deeply discounted employee season tickets and paid parking; discount on team store merchandise
  • Wellness: onsite fitness facilities and employee cafeteria
  • Bills Culture: we offer many social and community volunteer events as well as learning and development growth opportunities
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