Digital Marketing Contractor (Contract to Hire)

Builder Prime

87d • $70

About The Position

Builder Prime is revolutionizing the home improvement industry. Our all-in-one business management solution seamlessly integrates CRM, estimating, production management, payments, reporting and more. Businesses can now operate more efficiently, win more jobs and achieve growth goals while delivering a stellar customer experience from lead to referral. Our dedicated team is the driving force behind our success. We are continuously seeking dynamic individuals who are ready to foster a culture of growth, creativity, and collaboration. Are you ready to be a pivotal part of a team where your contributions don’t just shape the company but also shape the industry? Join us! In 2023, Builder Prime raised their Series A financing from Blueprint Equity and additional investors. We recently announced our Series B, also financed by Blueprint Equity.

Requirements

• 5+ years of experience in digital marketing, content marketing, or integrated marketing roles.
• Proven early-stage startup experience (Series A, B, or earlier).
• Genuine enthusiasm for AI tools and how they're transforming creative work.
• Ability to thrive in a fast-paced environment - move quickly, think strategically, prioritize ruthlessly, and excel at tactical execution.
• Self-starter mentality - you take ownership, sweat the right details, and see projects through to the end.
• Adept at using Google Suite, Slack, Hubspot, and ChatGPT/Claude.

Nice To Haves

• Knowledge or experience in SaaS and the home improvement industry.
• Strong understanding of business management CRM software and its application in improving business processes.

Responsibilities

• Own the demand generation strategy and execution — from audience segmentation and targeting to campaign design and conversion.
• Work with partners to manage paid campaigns (LinkedIn, Meta, Google Ads) focused on pipeline creation and CAC efficiency.
• Develop and iterate on high-impact campaigns for our mid-market and franchise ICPs.
• Manage lead flow from campaign through CRM (HubSpot), ensuring clean data and accurate attribution.
• Constantly test and optimize messaging, channels, and conversion paths to increase MQL→SQL→Opportunity rates.
• Implement A/B testing across landing pages, email, and ad creative to improve funnel efficiency.
• Build and execute ABM campaigns targeting specific mid-market accounts and franchise groups in collaboration with Sales.
• Develop playbooks and nurture sequences to support complex, multi-threaded deals.
• Own pipeline and campaign reporting. Track what’s working, stop what’s not, and optimize based on ROI and CAC payback.
• Present actionable insights weekly and quarterly to drive growth decisions.
• Collaborate with internal and external resources to create high-converting assets (landing pages, case studies, one-pagers) that enable campaigns.

Benefits

• Medical, dental, vision plans with generous company contribution for employees.
• 401k plan with matching contributions, immediately vested.
• Access to Health Savings Account (HSA) for eligible plans.
• Medical and Dependent Care Flexible Spending Account (FSA).
• Employer-paid Life and Short-Term Disability Insurance.
• $300/Annual Professional Development Stipend.
• Paid Time Off (Vacation, Sick Leave, and Volunteer Time Off).
• Room to Grow: We LOVE to promote from within.
• Flexible Work Arrangements: We are currently a mix of hybrid and fully remote roles.
• We Hate Red Tape: We never restrict our team’s creativity.
• Strong Culture: We strive to make work both a place where you can do the best work of your career AND have fun.

What This Job Offers

• Career Level: Entry Level