Digital Experience Testing & Optimization Lead

Invesco Ltd. • Atlanta, GA

3d • Hybrid

About The Position

As a key member of our award-winning Digital Experience Team - which includes Product Managers, UX/UI Designers, and Web Producers - the User Experience Testing and Optimization Lead will have direct influence over our entire digital ecosystem and the outcomes we deliver for both our clients and the business.

Requirements

• 5+ years leading user research and web optimization initiatives, including A/B and multivariate testing.
• Expertise in mixed-methods research and optimizing complex, multi-touchpoint user experiences.
• Hands-on experience with Adobe Experience Manager, Adobe Target, Adobe Analytics, and other analytics tools.
• Proficient with user research platforms (e.g., UserTesting, Useberry) and basic design tools plus HTML/CSS/JS.
• Strong data analysis skills; able to translate insights into actionable recommendations.
• Experience collaborating across regions (EMEA, North America) and cross-functional teams (product, UX/UI, marketing).
• Familiarity with Financial Services, FinTech, and B2B industries; BA/BS degree required.
• Proactive, adaptable, and committed to fostering innovation, diversity, and client-focused decision-making.

Responsibilities

• Manage and scale user research and testing programs across EMEA and North America in alignment with digital experience priorities.
• Leverage analytics tools (e.g., Adobe Analytics) and research platforms to optimize content delivery and user experience.
• Analyze quantitative and qualitative data to identify opportunities, prioritize experiments, and measure impact.
• Plan, execute, and monitor A/B and multivariate tests to improve conversion, engagement, and satisfaction metrics.
• Conduct mixed-methods research to understand client experiences across digital touchpoints.
• Facilitate design discovery workshops informed by client experience data.
• Collaborate with marketing, product, UX/UI, and regional teams to ensure alignment and effective stakeholder communication.
• Communicate insights and test results clearly, while maintaining documentation and staying current on UX research and optimization best practices.

Benefits

• Flexible paid time off
• Hybrid work schedule
• 401(K) matching of 100% up to the first 6% with a discretionary supplemental contribution
• Health & wellbeing benefits
• Parental Leave benefits
• Employee stock purchase plan

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees