Digital Experience Merchandising Associate Manager – Sonic

Inspire•Brookhaven, GA

21d

About The Position

The Experience Merchandising Associate Manager will play a critical support role in executing key day-to-day initiatives that drive eCommerce performance and enhance the digital customer experience. Reporting to the Experience Merchandising Manager or Senior Manager, this role will assist with the execution of eCommerce strategies, coordinate content planning, and support optimization efforts across app and web platforms. The Associate Manager will also collaborate with internal stakeholders to ensure seamless execution of campaigns and features that improve traffic, conversion, check size, and customer satisfaction (CSAT). Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide. We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences. Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants across nearly 60 global markets. In an industry facing increasing disruption, our leaders saw an opportunity to build a restaurant company unlike any other – one that brings together differentiated yet complementary brands and aims to make them stronger than they would be on their own. Found inherently in the purposes of our family of brands, we identified a common thread between our restaurants – the capacity to inspire. From guest experience to career development to community well-being, Inspire plays a role in the lives of millions of people every day. Our brands are diverse, distinctive, and fan favorites. In a sense, you could say we seek those who provide something different than the norm.

Requirements

Bachelor’s degree in marketing, Business, Digital Media, or a related field.
1 -2 years of experience in eCommerce, digital marketing, or related fields.
Familiarity with mobile and web-based eCommerce platforms and tools.
Strong organizational skills with the ability to manage multiple priorities and meet deadlines.
Detail-oriented with a focus on delivering high-quality work.
Analytical mindset with the ability to interpret data and identify trends.
Excellent communication and collaboration skills.
Problem-solving skills with a proactive and resourceful approach.
A team player with a willingness to learn and grow.
Availability to travel up to 10%.

Nice To Haves

Experience with data analysis and reporting is a plus.

Responsibilities

Assist with the execution of eCommerce strategies, including content updates, promotions, and feature optimizations.
Support the planning, creation, and scheduling of owned eCommerce content to align with brand objectives and business goals.
Collaborate with internal teams to ensure timely and accurate execution of eCommerce initiatives
Support seamless menu releases and UAT of all new menu items and merchandising
Monitor and analyze eCommerce performance metrics, providing actionable insights to improve traffic, conversion, check size, and CSAT.
Assist in testing and quality assurance processes to ensure seamless user experiences across app and web platforms.
Support the implementation of enhancements to guest-facing and business-enabling features.
Work closely with cross-functional teams, including marketing, analytics, IT, and product teams, to coordinate efforts and maintain alignment.
Partner with in-house content teams to build imagery and creative constructs for app and web experiences.
Project manage the content team to ensure deliverables, specs, and timelines are met.
Provide regular updates to the eCommerce Manager or Senior Manager on project progress, challenges, and results.
Participate in test-and-learn initiatives to optimize eCommerce strategies and performance.
Stay informed about industry trends and competitor activities to identify potential opportunities for improvement.