Digital Executive Producer, KGTV
About The Position
Are you ready to lead the digital future of news in America's Finest City? KGTV, The E.W. Scripps Company ABC affiliate in San Diego, is seeking a dynamic Digital Executive Producer to spearhead our digital content strategy and drive engagement across all our online platforms. This leadership role offers the opportunity to shape how San Diego stays informed in the digital age while managing a talented team of content creators. Apply today! WHAT YOU'LL DO: Work with digital content producers and developers. Work in conjunction with news management to coordinate the daily news operations for websites and other digital platforms. Monitor web analytics to assess user experience, site stickiness, and engagement on a daily basis. Address issues and evolve the site's tactical execution plan to grow web page views and unique visitors. Produce the sites' content to optimize the user experience by being attentive to live web metrics and user experience best practices. Enhance the news content with outside links, maps, and slideshows. Work with news management to set up processes and systems for the migration of multimedia content to new media platforms, including video, audio, still photos, and graphics. Plan the online coverage of major news events, breaking news, and severe weather to ensure high-quality, consistent community coverage online. Conceive of and supervise the build of special sections and site features to enhance coverage and increase user engagement. Manage user-generated content on all sites, with editorial direction of the Director, Digital and/or News Director. Manage content plans for niche sites, sales-oriented micro sites, and any other business. Work closely with other station departments, including sales and marketing, as needed on-site and station initiatives that require content integration. Perform other duties as assigned.
Requirements
- BS/BA in related discipline preferred or equivalent years of experience
- Generally 8+ years of experience in related field preferred
- Prior managerial experience preferred
- Must demonstrate good journalism and writing skills (including AP style) as well as an understanding of current events
- Must understand basic journalism legal principles
- Must be able to multitask, meet deadlines, and work under pressure
- Ability to work in a dynamic, fast-paced newsroom environment
- Project leadership skills
- Working knowledge of online content-management systems
- Ability to work with online metrics and analytics
- Working knowledge of web-design tools
Responsibilities
- Work with digital content producers and developers.
- Work in conjunction with news management to coordinate the daily news operations for websites and other digital platforms.
- Monitor web analytics to assess user experience, site stickiness, and engagement on a daily basis.
- Address issues and evolve the site's tactical execution plan to grow web page views and unique visitors.
- Produce the sites' content to optimize the user experience by being attentive to live web metrics and user experience best practices.
- Enhance the news content with outside links, maps, and slideshows.
- Work with news management to set up processes and systems for the migration of multimedia content to new media platforms, including video, audio, still photos, and graphics.
- Plan the online coverage of major news events, breaking news, and severe weather to ensure high-quality, consistent community coverage online.
- Conceive of and supervise the build of special sections and site features to enhance coverage and increase user engagement.
- Manage user-generated content on all sites, with editorial direction of the Director, Digital and/or News Director.
- Manage content plans for niche sites, sales-oriented micro sites, and any other business.
- Work closely with other station departments, including sales and marketing, as needed on-site and station initiatives that require content integration.
- Perform other duties as assigned.
Benefits
- Full medical, dental and vision benefits, as well as certain other health and wellness benefits
- Retirement savings plan with company match
- Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.
- More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Number of Employees
1,001-5,000 employees
