Digital Content Producer

Barrett Firearms Manufacturing • Christiana, TN

7d

About The Position

Bring the Barrett brand to life through powerful visual storytelling. As a Digital Media Producer, you’ll create dynamic video, photography, and graphic content that showcases our products, people, and vision across digital platforms. Working alongside the Barrett and NIOA Group Marketing teams, you’ll deliver high-impact content for campaigns and special projects in a fast-paced, creative environment.

Requirements

• You’re a creative, detail-driven storyteller who thrives in a fast-paced, collaborative environment.
• With a strong eye for visual excellence, you bring ideas to life through video, photography, and digital content that connects with audiences.
• You’re highly organized, comfortable managing multiple projects at once, and confident using data and feedback to continually refine your work and deliver impactful results.
• Strong background in video production, including filming, editing, and post-production, with the demonstrated ability to tell a clear, engaging story through visual media across multiple digital formats and social media specifications.
• Proven competency in photography and on-location shooting, supported by a working knowledge of animation and motion graphics to create dynamic, high-quality content.
• Highly organized with the ability to manage multiple priorities simultaneously, maintaining a high level of attention to detail, quality control, and consistency across all deliverables.
• Excellent written, verbal, and interpersonal communication skills, enabling effective collaboration with cross-functional teams and stakeholders.
• Understanding of social media and digital analytics, with experience using digital asset management systems, marketing automation and workflow platforms such as Asana, Hootsuite, HubSpot, and Marketo, and populating digital media content within a custom CMS environment.
• Minimum of 2–3 years of relevant industry experience in a production or creative environment.
• Proven capability across video production and post-production workflows.
• Strong proficiency in Adobe Creative Cloud applications.
• Hands-on experience with social media platforms and digital publishing requirements.
• Applicants must include a demo reel or link to a demo reel showcasing relevant video, photography, and digital media work for consideration.

Responsibilities

• Concept, plan, and produce engaging visual content including video, photography, animation, and supporting graphic assets, delivering both long-form and short-form video optimized for web, social media, and digital platforms while capturing high-quality photography on location and in-house with strong brand consistency.
• Create brand, product, promotional, and instructional videos, coordinating outsourced production where required, and develop and maintain photo galleries, video libraries, and multimedia assets to ensure content remains current and relevant.
• Translate marketing objectives into compelling visual narratives that inform, engage, and convert target audiences, contributing fresh, timely, and relevant content ideas aligned with audience needs and business goals while collaborating closely with designers, content producers, and marketing stakeholders.
• Support digital marketing initiatives by creating content that drives brand awareness, lead generation, and product education, applying social analytics and digital performance metrics to optimize effectiveness and staying current on emerging trends, tools, and best practices.
• Manage multiple concurrent projects with strong attention to detail and deadline focus, ensuring effective digital asset management, file organization, and version control while working autonomously and collaboratively within a team environment.

Benefits

• A flexible and adaptable work style.
• Meaningful recognition and bi-weekly pay cycles.
• Ongoing growth through learning, mentoring, training and career progression opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed