Digital Content Marketer

We Are RosiePalmetto, GA
3dRemote

About The Position

Are you a digital content maestro looking for a flexible opportunity to flex your creative muscles? Do you thrive in dynamic environments where your contributions directly impact a brand's online presence? If you're nodding along, then this part-time contract role might be your perfect fit! We're seeking a talented Digital Content Manager to join us for a significant project with one of our CPG clients, launching in April. This isn't your typical 9-to-5; it's a role designed for individuals who excel at managing multiple clients and appreciate a balance between focused effort and ongoing maintenance. The agency is on the hunt for a skilled Digital Content Manager to support a crucial client launch. This role is ideal for someone who enjoys strategic planning and hands-on execution, with the ability to manage their time effectively across various tasks. You'll be instrumental in shaping and maintaining our client's digital footprint, from website optimization to engaging email campaigns. While the workload will fluctuate, there will be periods of intense activity followed by more streamlined maintenance, offering a dynamic and rewarding experience.

Requirements

  • Proven experience managing WordPress websites, including content updates and basic design implementation.
  • Demonstrated skills in website design and user experience optimization.
  • Experience in creating and deploying email newsletters, preferably with platforms like Mailchimp.
  • Excellent organizational and time management skills, with the ability to juggle multiple priorities.
  • A proactive and adaptable approach to work.
  • Strong communication skills to collaborate effectively with internal teams and potentially clients.

Responsibilities

  • Website Management: Take ownership of the client's WordPress website, including conducting audits, implementing updates, and optimizing content for maximum impact. You'll collaborate with our design team to translate creative visions into functional and engaging web experiences.
  • Content Optimization: Ensure website content is current, relevant, and aligned with campaign objectives.
  • Email Newsletter Development: Create and deploy engaging monthly email newsletters using Mailchimp, ensuring they resonate with our audience and drive desired actions. The frequency will be refined as the strategy solidifies.
  • Performance Insights: Assist in collecting and analyzing high-level monthly web metrics to understand user behavior and inform content strategy. (Note: Our in-house Analytics team may lead this aspect).
  • Strategic Planning: Contribute to the development of website and newsletter strategies, beginning in February to ensure a seamless launch in April.
  • Agile Execution: Be prepared for timely updates and requests, demonstrating flexibility and responsiveness to evolving client needs.
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