Digital Content Coordinator

Stanley Black & Decker, Inc. • Dublin, OH

1d • Hybrid

About The Position

The Digital Content Coordinator is responsible for planning, creating, managing, and optimizing digital content across multiple platforms to support marketing, communications, and brand initiatives. This role ensures that all digital content aligns with brand standards, engages target audiences, and supports organizational goals. Develop and publish digital content across websites, email campaigns, and social media platforms. Coordinate the creation of graphics, video, and written content with internal teams and external partners. Work closely with marketing, communications, design, and product teams to align content strategies. Manage content calendars across digital channels. Schedule and publish content across platforms such as Instagram, Facebook, X, and YouTube. Assist with digital campaigns including product launches, events, promotions, and announcements. Monitor digital content performance using tools such as Google Analytics, social analytics dashboards, and marketing platforms. Coordinate with external vendors, photographers, videographers, and content creators when needed. Support cross-department initiatives that require digital communication.

Requirements

• 5+ years of digital content experience
• Strong writing, editing, and proofreading skills.
• Experience with design tools such as Adobe Creative Cloud or Canva.
• Knowledge of video editing tools or short-form video content creation.
• Ability to travel domestically 20% of the year.

Nice To Haves

• Bachelor’s degree in marketing or communications a plus

Responsibilities

• Develop and publish digital content across websites, email campaigns, and social media platforms.
• Coordinate the creation of graphics, video, and written content with internal teams and external partners.
• Work closely with marketing, communications, design, and product teams to align content strategies.
• Manage content calendars across digital channels.
• Schedule and publish content across platforms such as Instagram, Facebook, X, and YouTube.
• Assist with digital campaigns including product launches, events, promotions, and announcements.
• Monitor digital content performance using tools such as Google Analytics, social analytics dashboards, and marketing platforms.
• Coordinate with external vendors, photographers, videographers, and content creators when needed.
• Support cross-department initiatives that require digital communication.

Benefits

• Medical, dental, life, vision,, disability, 401(k), Employee Stock Purchase Plan, paid time off and tuition reimbursement.
• Discounts on Stanley Black & Decker tools and other partner programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees