Digital Content & Communities Assistant

Wayne State UniversityDetroit, MI
1dOnsite

About The Position

Wayne State University is searching for an experienced Digital Content & Communities Assistant at its Detroit campus location. Wayne State is a premier, public, urban research university located in the heart of Detroit, Michigan where students from all backgrounds are offered a rich, high-quality education. Our deep-rooted commitment to excellence, collaboration, integrity, diversity and inclusion creates exceptional educational opportunities which prepare students for success in a global society. POSITION PURPOSE Assist with the development of WDET's digital content and communications to reach and build relationships with new audiences. Implement strategies to grow WDET's online communities and engage members in a way that cultivates loyalty, user creativity and viral energy.

Requirements

  • Graduation from an accredited college or university or equivalent combination of education and experience. Major coursework in mass communications, broadcast journalism or related field preferred.
  • Reasonable previous related job experience.
  • Demonstrated experience developing digital/multimedia content through a CMS and in depth understanding of CMS software.
  • Reasonable understanding of HTML and CSS.
  • Proven ability to build and engage in communities through social media.
  • Superior verbal and written communication skills and attention to detail.
  • Strong analytical and problem-solving skills, including high level understanding of digital metrics.

Responsibilities

  • Assist with the creation and incorporation of daily content into the WDET website.
  • Collaborate with a network of staff journalists; cultivate relationships with a network of diverse contributors and source out of house material for incorporation into daily content streams.
  • Assist in quality assurance of all digital content.
  • Develop brand defining communications across multiple social media, social networking and UGC outlets with niche web communities and blog.
  • Engage and grow a wide, diverse community of listener advocates and foster WDET’s ability to learn and adapt through perpetual audience and community engagement.
  • Serve in a liaison and resource capacity and remain current with industry developments and trends.
  • Assist in the gathering and preparation of data and audience analysis.
  • Perform related duties as assigned.
  • Coordinate activities to provide content and increase participation in WDET’s digital channels.
  • Assist with the training and motivation of internal and external contributors.
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