Digital Asset Coordinator Contractor

Crocs•Broomfield, CO

50d•Hybrid

About The Position

The Digital Asset Coordinator supports the day-to-day operations of the Crocs Bynder Digital Asset Management (DAM) platform. This role is responsible for ensuring that all creative and marketing assets - from raw production files to finalized campaign deliverables - are properly uploaded, tagged, organized, and prepared for global distribution. As a key partner to the creative production and marketing teams, the Digital Asset Coordinator plays a crucial role in maintaining metadata consistency and enforcing naming conventions.

Requirements

1-3 years of experience in digital asset management, creative production, or marketing operations.
Working knowledge of Bynder or similar DAM systems preferred.
Strong attention to detail, organizational skills, and a passion for keeping things consistent and searchable.
Familiarity with file types, metadata, tagging, and file-naming best practices.
Experience working with creative or marketing teams, with an understanding of various production file types (e.g., RAW, PSD, TIFF, JPG, PNG, MP4, etc.).
Proficiency with Microsoft Office, Adobe Creative Cloud, Figma, and general file management workflows.
Excellent problem-solving, communication, and collaboration skills across teams and levels.

Responsibilities

Manage daily operations of the Bynder DAM platform, ensuring all creative and marketing assets are properly uploaded, tagged, organized, and distributed.
Oversee asset intake and upload, ensuring files are named, versioned, and categorized per established taxonomy and metadata standards.
Apply and maintain consistent metadata and tagging, refining controlled vocabularies to ensure assets are easily searchable and accurately represented.
Conduct quality control checks on metadata, file integrity, and version accuracy before distribution.
Maintain a clean and logical DAM structure, auditing for duplicates, outdated assets, or incomplete uploads.
Track rights and usage information, ensuring licensing terms, expirations, and legal restrictions/permissions are clearly documented.
Manage user permissions and access, supporting internal teams with troubleshooting, searches, and asset collections as needed.
Create and maintain training materials and best-practice guides for DAM usage across global marketing and creative teams.
Partner with IT, creative operations, and vendor teams to optimize workflows and implement DAM enhancements.
Continuously evaluate and improve asset organization and discoverability to support marketing efficiency and brand consistency.