Digital Analytics Manager

CONA Services • Charlotte, NC

3d

About The Position

The Digital Analytics Manager will be a part of our B2B eCommerce/Marketing team, responsible for providing analytical support helping the team make data-driven decisions and achieve objectives. This person will work closely with stakeholders to identify business requirements, design and implement analytical solutions, and provide insights that drive business growth. The ideal candidate will have a strong analytical background, experience in marketing analytics, and a passion for working with data.

Requirements

• Strong analytical skills, ability to meet deadlines, and attention to detail
• Proficiency in analytical tools and technologies such as Excel, SQL, PowerBi, Tableau, and R.
• Experience with web analytics platforms such as Google Analytics or Adobe Analytics is preferred
• Strong problem-solving and analytical skills, with the ability to think creatively and find solutions to complex problems
• Ability for working in a fast paced, high energy environment of competing priorities with tight deadlines
• Excellent communication and presentation skills, with the ability to translate complex analytical concepts into clear and concise messaging for technical and non-technical stakeholders
• Bachelor’s degree with 1 through up to 3 years of relevant experience

Nice To Haves

• Experience with Salesforce Marketing Cloud Intelligence a plus
• Degree preferably in business administration, marketing and/or data analytics.

Responsibilities

• Lead the analysis of all marketing campaign performance by collecting, analyzing, and interpreting data from various sources, including web analytics, CRM, and marketing automation systems
• Develop and maintain marketing dashboards and reports, providing insights that drive business growth
• Communicate findings and actionable insights to non-technical stakeholders in a clear and concise manner
• Participate in the development and implementation of marketing strategies, providing analytical insights to support decision-making
• Develop channel, customer, and user segment insights to understand opportunities for campaign targeting
• Lead the development of A/B testing scenarios to optimize campaign performance
• Serves as the representative for Consolidated on system digital data & analytics routines

Benefits

• Career Growth: Clear pathways to advance and develop your career
• Competitive Benefits: 401(k) match + health coverage + employee stock purchase plan
• Purpose-Driven: Create meaningful impact in the communities you serve
• Professional Development: Dedicated training + personalized mentorship

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 101-250 employees