Urban Outfitters Digital Analyst

Urban OutfittersPhiladelphia, PA

About The Position

Urban Outfitters is looking for a Digital Analyst who oversees A/B testing across all UO digital experiences. Responsibilities include managing the end-to-end testing calendar, including but not limited to prioritization, requirements gathering, documentation, design & build, execution, analysis and delivery of results and recommendations to key stakeholders. This position helps optimize the site and app by ideating, executing and analyzing impactful A/B tests.

Requirements

  • 1+ years of relevant experience on a Digital team, E-commerce highly preferred
  • Experience with Site Analytics tools such as Google Analytics or Adobe Analytics and experience with A/B testing tools preferred.
  • SQL Experience preferred.
  • Must be an exceptional collaborator, with demonstrated success working in an integrated cross-functional team environment. Experience working with technical & non-technical stakeholders.
  • Excellent communication and presentation skills: ability to listen to the ideas, needs and requirements of partners and provide efficient direction and recommendation.
  • Bachelor’s degree in quantitative discipline or equivalent work experience

Responsibilities

  • Oversee A/B testing across all Urban Outfitters Digital Experiences (Web & App)
  • Manage end-to-end testing calendar, process and workflow including but not limited to: prioritization, requirements gathering, documentation, design & build, defining KPIs, QA/UAT, execution, analysis and delivery of results and recommendations to key stakeholders
  • Champion a test-and-learn culture and partner cross-functionally for test ideation and execution
  • Proactively identify, prioritize and conduct tests that drive meaningful change on key objective established by the UO leadership team
  • Analyze site/app performance metrics, determining which areas should be a focus for testing
  • Serve as a liaison between technical and non-technical stakeholders, translating data and test results into insights
  • Work with stakeholders to understand the meaning and intent behind their questions, not just perform question and answer services. Partner with Stakeholders to inform strategy.

Benefits

  • URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits
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