Digital Analyst

Endeavor•Philadelphia, PA

6d•Onsite

About The Position

As a Digital Analyst at 160over90, you’ll play a critical role in measuring and optimizing media campaign performance. You’ll transform data into actionable insights that drive client success and shape strategic decisions. This role offers exposure to cutting-edge analytics tools, cross-functional collaboration, and opportunities to influence high-profile campaigns. This position will also support the broader analytics team with data initiatives across the wider 160over90 organization. You will work closely with clients, agency colleagues, and internal teams to deliver services and solutions on time while adhering to security, analytics, and measurement best practices and guidelines.

Requirements

A minimum of 2–3 years of experience in analytics and measurement with hands-on expertise in databases and data sources.
Bachelor’s Degree in one of the following disciplines: Marketing/Advertising, Business, Data Science, Mathematics/Statistics, Economics, or Computer Science.
Critical thinker with the ability to understand database and analytics requirements.
Experience with running periodic security and compliance assessments.
Strong technical, process, and problem-solving proficiency.
Exceptional interpersonal and communication capabilities.

Nice To Haves

Technical Proficiency with: Google Tag Manager, Google Analytics 4 (GA4)
Visualization tools (Looker Studio, Tableau, PowerBI)
Proficient experience with Microsoft Excel
Bonus: Experience with Python, R, or JavaScript
Experience interacting with performance data across various channels, including Website, Social, Search, and Digital
Experience executing queries and working in a database environment
Comfortable learning and adapting to emerging technologies, including AI-enabled analytics platforms.

Responsibilities

Partner with cross-functional teams to set clear campaign objectives, define KPIs, and establish robust measurement frameworks that demonstrate impact.
Implement conversion pixels across websites to ensure campaign goals are accurately measured and aligned with our campaign goals.
Ensure data integrity across multiple platforms, proactively run routine QA checks, and troubleshoot technical issues.
Implement and manage various dashboards that fuel internal and external understanding of objectives and investments.
Collaborate with internal teams to interpret data, extract insights, and connect performance to overall campaign objectives.
Turn complex data into compelling stories that inspire confident decisions among clients and stakeholders.
Lead client-facing reporting calls and serve as the Analytics point of contact across a number of clients.
Deliver analysis and optimizations during live campaigns, based on client feedback.
Respond to ad-hoc requests to guide real-time campaign decisions.
Champion innovation by identifying new tools, methodologies, and approaches to enhance campaign measurement and reporting.