Designer- Growth Landing Page & E-Commerce - Health & Wellness - REMOTE

Hi-Altitude BrandsLos Angeles, CA
15h$90,000 - $110,000Remote

About The Position

Stonehenge Health is a California-based health and wellness brand under the Hi-Altitude family of health-forward lifestyle brands. Through science-backed, thoughtfully formulated products, Stonehenge Health supports elevated wellness routines dedicated to helping people feel their best, so they can fully enjoy life’s meaningful moments. We’re looking for a Growth / Landing Page Designer to own the design and execution of landing pages that drive revenue across paid acquisition funnels. This is not a traditional UX or brand design role. We need a direct-response growth marketer in designer’s clothing — someone who understands funnel psychology, offer framing, conversion levers, and how to use data to design experiences that win.

Requirements

  • 4–6+ years of experience designing high-converting DTC landing pages (brand or agency)
  • Direct-response mindset — you design for action, not just aesthetics
  • Deep experience building pages for paid traffic funnels (Meta, Google, native, etc.)
  • Strong analytical understanding of funnel metrics and performance measurement
  • Ability to design across multiple page archetypes: advertorial → sales page, quiz → offer page, hybrid PDPs, upsell flows
  • Comfortable working in a scrappy, rapid-test growth environment
  • Portfolio showing landing page work tied to measurable outcomes (CVR lifts, ROAS improvements)

Responsibilities

  • Landing Page Design & Funnel Execution
  • Design, build, and iterate on paid landing pages across formats including: long-form sales pages, offer pages, advertorials, listicles, quizzes, and hybrid PDPs
  • Translate growth strategy and direct-response principles into polished, conversion-focused page experiences
  • Ensure every page blends premium trust-building health branding with performance-first design
  • Conversion-Centered Design
  • Apply proven conversion psychology levers: urgency, scarcity, risk reversal, testimonials, guarantees, authority, and price anchoring
  • Structure pages with storytelling flow: problem → agitation → solution → proof → offer → CTA
  • Balance aggressive performance marketing with credibility and compliance required in health/wellness
  • Experimentation, CRO & Rapid Iteration
  • Rapidly design multiple variations for A/B testing — speed of iteration matters
  • Collaborate with CRO strategists, copywriters, and media buyers to launch bold funnel experiments
  • Design modular components that can be tested, swapped, and scaled quickly
  • Data-Driven Design & Analytics Fluency (Core Requirement)
  • This role requires more than good taste — it requires strong analytical judgment.
  • Understand which performance metrics actually inform impactful design decisions
  • Use behavioral and funnel data to diagnose friction points and conversion drop-offs
  • Interpret results from tools like GA4, Shopify analytics, heatmaps, scroll depth, session recordings, and experiment dashboards
  • Measure and quantify design impact through metrics such as: CVR, ROAS, CPA, AOV, LTV, bounce rate, click-through rate, and engagement depth
  • Turn data insights into clear design actions: stronger hierarchy, clearer CTA framing, improved offer presentation, better trust stacking
  • Communicate results in terms of business outcomes, not subjective design feedback
  • Cross-Team Collaboration
  • Partner closely with paid media, retention, and product teams to ensure funnel cohesion from click to checkout
  • Work with developers to bring pages to life with pixel-perfect execution and mobile-first optimization
  • Support ongoing creative testing with reusable templates and performance-focused design systems

Benefits

  • Competitive Salary: $90,000-$110,000 (based on experience)
  • Fully remote position
  • Flexible time off + 9 annual company holidays
  • Your Birthday is a paid vacation day - take the day to celebrate your awesomeness!
  • 100% company-paid base plan Medical, Dental, and Vision Insurance for employees
  • 100% company-paid Life Insurance and Short-Term Disability Coverage
  • 3% Employer contributions to 401(k) regardless of employee participation! (Free money)
  • Matching charitable contributions up to $2,500/year
  • $1,200/annual Work from Home (WFH) stipend
  • Employee recognition and rewards program
  • Calm app subscription
  • Pet insurance
  • Free monthly employee product samples and team discounts
  • Employee Referral Program
  • Professional development fund for employees (We love HI-ER Education)
  • And a collaborative, innovative work culture!!
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