Designer, Campaigns and Social

Guardian Life Insurance • New York, NY

12d • $82,770 - $135,975

About The Position

We are looking for a Designer with strong campaign experience and solid social media design skills to support integrated and account-based marketing (ABM) initiatives. This role will design across campaign, social, and digital touchpoints, translating strategy into clear, compelling creative! The ideal candidate understands how campaign ideas scale across channels and applies social standard processes in a thoughtful, platform-appropriate way. You are: Responsible for bringing insightful creative concepts to life with unexpected and thought-provoking design solutions A graphic designer who passionately drives design from concept through execution and delivery with a keen eye for detail and quality of craft Always approaching design from a mobile-first perspective A Wikipedia of social media platforms and marketing best practices An expert in your craft with hands-on experience in creating engaging content for social media platforms! Curious. You stay on top of emerging trends, keeping the pulse of advertising industry shifts. A steward of the Guardian brand, responsible for establishing and maintaining consistency with regard to visual style across all channels and brand experiences Gatekeeper for quality control of creative with respect to assigned projects

Requirements

• Bachelor’s degree and portfolio or portfolio link required
• Minimum of 3 years of experience in a creative position, preferably including prior employment with an advertising agency, corporate marketing organization, or digital agency
• Ability to present work and articulate rationale for design decisions
• Master of Adobe Creative Suite, including Illustrator, Photoshop and InDesign
• Experience in Adobe After Effects
• Proficiency with Figma
• Experience applying Ai within the creative plus

Responsibilities

• Collaborator on concept development and owner of design for campaign assets that support integrated and ABM initiatives across multiple channels.
• Craft social media creative for paid channels, including static, carousel, and lightweight motion concepts.
• Support campaigns with assets across all channels including social, display, landing page, email graphics, and toolkits.
• Translate campaign strategy and messaging into cohesive visual systems.
• Apply platform-specific guidelines for social formats and sizing.
• Design and collaborate in Figma with other designers, writers, and partners.
• Ensure work aligns with brand guidelines and campaign objectives.
• Lead multiple projects and deadlines in a fast-paced environment.
• Incorporate feedback and iterate efficiently.

Benefits

• At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals.
• Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.
• Inspire Well-Being As part of Guardian’s Purpose – to inspire well-being – we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues.
• Explore our company benefits at www.guardianlife.com/careers/corporate/benefits.
• Benefits apply to full-time eligible employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level