Designer Brand & Marketing
About The Position
Hudson Valley Credit Union is currently recruiting for the position of Designer Brand & Marketing. Primary Function: Deliver high-quality creative services that support brand and marketing initiatives across digital, print, and experiential channels. Translate strategic direction into compelling visual assets-from social graphics and signage to presentations and wireframes-that reinforce brand identity, accessibility, and emotional connection. Collaborate across teams to ensure cohesive storytelling and efficient production workflows, contributing to a centralized design system and scalable asset libraries.
Requirements
- Bachelor's Degree in Marketing, Business or Advertising required
- Demonstrated systemâlevel design and brand work required
- Proficiency in Adobe Suite (InDesign, Photoshop, Illustrator and Acrobat) required
- Ability to prepare photos and files for press: check for appropriate color format, fonts, and graphics for quality and correct formats; adjust and manipulate files including photo adjustment/enhancement, color conversation (RGB to CMYK) and export. Determine page layout accounting for fold trims, bleeds, etc. required
- Demonstrated knowledge of offset print and digital print processes and production methods preferred
Responsibilities
- Execute design work across campaigns, digital platforms, presentations, and in-branch experiences to visually communicate strategic goals and elevate member engagement.
- Visually unified brand experiences that drive engagement, accessibility, and emotional connection across touchpoints.
- Ensure all creative outputs align with accessibility and ADA standards.
- Manage photo direction, typography, and layout systems for brand consistency.
- Maintain brand consistency through templates, color systems, and design libraries.
- Participate in creative reviews and contribute to team critiques.
- Collaborate with vendors and internal teams to uphold production quality and compliance.
- Collaborate with writers, Campaign Managers, and the AVP, Digital Content Optimization to ensure cohesive storytelling.
- Adhere to all Credit Union policies, procedures, and regulatory agency requirements.
- Participate in all required and recommended training and development including, but not limited to, Bank Secrecy Act training (BSA) and demonstrate attained knowledge.
- Participate on Credit Union teams, projects and strategic initiatives when the opportunity arises.
- Perform additional duties and special projects as assigned.
- Embrace and apply HVCU's guiding principles to all activities and responsibilities.
- Support the Credit Union's initiatives by demonstrating teamwork and professionalism.
- Responsible for regular and predictable attendance including punctuality.
Benefits
- Base & Variable Pay Structures
- Paid Personal, Holiday & Volunteer Time Off
- Professional Development Training through HVCU University & Academy
- Student Loan Repayment & Tuition Reimbursement Programs
- Medical, Dental & Vision Coverage
- 401(k) With Employer Match & Non-Elective Employer Contribution
- Life, Short-term & Long-term Disability Insurances
- Discounted Loan Rates & Fees
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Industry
Credit Intermediation and Related Activities
